Secret Google Program Amasses Treasure Trove of Patient Health Data

The Wall Street Journal is reporting that a secret Google program is collecting health data on millions of Americans—without patients or doctors knowing about it. The program, dubbed “Project Nightingale,” began last year with “St. Louis-based Ascension, a Catholic chain of 2,600...
Posted On 12 Nov 2019
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Colorado Pulls Out of Lawsuit Attempting to Block T-Mobile/Sprint Merger

Reuters is reporting that Colorado has become the second state to pull out of a lawsuit seeking to stop T-Mobile and Sprint’s proposed merger. The Federal Communications Commission (FCC) voted last week to approve the merger, following the Department of Justice signing off on the...
Posted On 24 Oct 2019
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Google readies new markup rules for European news publishers

The approach is a reaction to the EU Copyright Directive, to avoid paying licensing fees. Google is getting ready to change how it presents content in search results pages in France and throughout Europe. This follows on the heels of the new European Copyright Directive that...
Posted On 17 Oct 2019
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Google won’t pay French publishers copyright fees, will limit content in search results instead

Publishers will need to give explicit consent to Google to show more of their content, says the company. Last year, after an extended public debate, the European Parliament passed a controversial and sweeping new Copyright Directive. In part, it was intended to harmonize and...
Posted On 27 Sep 2019
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Google Scores Win In “Right to Be Forgotten” Case

Google received a welcome victory in the European Union’s highest court in relation to the EU’s “right to be forgotten” rules. For the past five years, EU citizens have enjoyed the right to have search engines remove embarrassing or outdated information from their indexes. At the...
Posted On 25 Sep 2019
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Meta robots nofollow gets the hint treatment too

Robots won’t support the new UGC and sponsored link attributes, says Google’s Gary Illyes. The robots meta tag will also be treated as a hint, in accordance with Google’s new treatment of the nofollow link attribute, Webmaster Trends Analyst Gary Illyes tweeted on September 11....
Posted On 16 Sep 2019
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Google to treat nofollow link attribute as a ‘hint’

Google is also adding two new link attributes, one for sponsored links and one for user generated content links. Google has announced Tuesday that today the nofollow link attribute (i.e. rel="nofollow“) will be seen as a “hint” rather than as a directive for ranking purposes. In...
Posted On 12 Sep 2019
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Google rolls out maximize conversion value smart bidding strategy

It is now available in all Search campaigns. The newest smart bidding strategy in Google Ads’ lineup, maximize conversion value, is now available in all Search campaigns. First announced at Google Marketing Live (GML) in May, maximize conversion value aims to optimize for the...
Posted On 26 Aug 2019
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What’s up with the unconfirmed Google search ranking updates in July?

Google’s Maverick update is still being talked about in the SEO industry but Google has yet to officially comment on it Between July 11 and July 18 the search industry picked up on somewhat significant volatility in the Google search results rankings. This was picked up by...
Posted On 14 Aug 2019
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‘Swipe to Visit’ has arrived on Google Images

AMP-enabled sites will display as previews on image search results. Google has launched “Swipe to Visit,” an Images search feature that displays a preview of an AMP-enabled website’s header after a user selects an image result. The user can then swipe up on the preview to load...
Posted On 31 Jul 2019
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