The ongoing scrutiny of Google’s Privacy Sandbox highlights potential regulatory changes that could impact competition and ad targeting. The U.K.’s Competition and Markets Authority (CMA) is closely monitoring...
Google’s new curation tools help agencies streamline media buying and access premium inventory, improving efficiency and audience targeting. Google is rolling out new curation tools within Google Ad Manager to...
Google Merchant Center Next now allows merchants to use pre-existing Google Sheets as supplemental feeds. Google Merchant Center Next resolved a previous limitation that prevented users from working with...
Google’s expansion of Travel Feeds in Search Ads lets you display dynamic, real-time data such as prices and availability. Google is making Travel Feeds available to all hotel advertisers in Search Ads. This...
Cookie-reliant measurement is falling short. It’s time to diversify your marketing strategy for more accurate attribution and insights. All the drama around Chrome and third-party cookies (for now, kind of...
Google argues, in part, that a breakup would make advertising less valuable and harm publishers and merchants. Google today pushed back on “radical and sweeping proposals” from the U.S. Department of Justice (DOJ)...
Google’s argument that its advertising practices benefit customers and are not anti-competitive faces a big challenge in seven key areas. Google concluded its defense in the Department of Justice’s lawsuit...
This analysis method lets you evaluate the true effects of your paid media campaign adjustments when other testing approaches fall short. We’re constantly seeking ways to optimize our PPC campaigns and maximize...
After a year of B”ig Bang collaborations including “Black Myth: Wukong”, Official TV, Laser Cinema, Xbox compatibility and world-class sponsorships from...
TOPPAN Digital Language (TDL), a leading provider of language solutions for high-risk and business-critical content announces the launch of the “STREAM AI”...
Xi’an, an ancient capital and starting point of the Silk Road, is growing rapidly into a cosmopolis of technological innovation, industrial transformation and...
EPI-USE, a global leader in SAP and AWS-based solutions, is pleased to announce its attainment of AWS Premier Tier Partner status, the highest level in the AWS Partner Network...
The New Flat Rate, the No. 1 price generating software for home service contractors, provided an opportunity for contractors to connect with their peers to build winning...
Report with the AI impact on market trends – The Geophysical Services Market size is estimated to grow by USD 3 billion from 2024-2028, according to Technavio. The...
SHIELD, the device-first fraud intelligence platform, releases its commissioned Total Economic Impact™ (TEI) study conducted by Forrester Consulting, quantifying the potential...
Hikvision made a significant impact at the ITS World Congress in Dubai with its captivating theme, “Embrace AIoT for safer, smarter, and greener mobility.” Its...