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These tactics will result in fewer recommendations, less views and limited ranking. Learn how to avoid what Facebook considers watchbait. Every couple of years, Facebook has tried its best to crack down on clickbait in the Feed. Now Meta, Facebook’s parent company, is warning...

Need some inspiration for the topic of your next LinkedIn post? Use these tips for a nearly endless supply of content ideas. Want to publish great content on LinkedIn? Coming up with content ideas can be a challenge. Sometimes the hardest part is coming up with the right idea. It...

How to respect user choice and still market in California effectively. Facebook’s response to CCPA, Limited Data Use (LDU), was late and continues to be confusing and challenging for advertisers. You might not even know if your Facebook marketing is CCPA compliant right now. And,...

More digital retail conversions are happening on mobile in 2020. It wasn’t that long ago that mobile was primarily considered just the first stop in a conversion journey that, nine times out of ten, ended on desktop. Mobile accounted for just 13% of digital sales at the end of...

Find Twitter too toxic? Now you can limit who sees your tweets to 150 users of your choosing. Now testing: Twitter Circle. This new Twitter feature, which is now available for “some” Twitter users, lets you limit who can see your tweets. It can be up to 150 people. Here’s the...

Earlier today, Twitter announced that it was bringing a number of new search filters to the site. These include: people, photos, videos, news. There are also “people you follow” and “near you” filters that further refine results. If one were to search for “Super Bowl,” results...

Next week, our sister site, Digital Marketing Depot, will host a webcast that will address the risks inherent in social media for brands. With the FTC paying close attention to what’s being said — and updating its disclosure regulations — marketers need to keep up with current...

One of the staggering facts in Facebook’s public filing last month was that 50% of their traffic is driven by mobile devices. That’s about 5x more than the average website. Perhaps even more staggering: the growth rate of their mobile traffic actually exceeded their US growth...

Plus, Microsoft’s new credit card ads Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your...

Users will now be able to find more on the go as a new round of  mobile updates have been launched for Twitter. The updates rolled out center on content discovery as the Search, Discover and Connect tabs have all been updated. The new changes make it easier for users to view more...