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Learn about the significant changes in GA-4 and what it means for your business. Although Google was not a pioneer in analytics like they were in organic and paid search, they recognized early on that the seismic shifts the web was delivering to so many aspects of business and...

Also an unconfirmed, Google algorithm update, local search features and video SEO. Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the interne...

Are you noticing your non-AMP pages showing up in this spot now? When Google announced the rollout of the page experience update a week ago, Google told us that last Thursday Google would allow non-AMP pages to show in the top stories carousel. Many of us were checking to see if...

This should come as no surprise, Google is closing down Google+ over lack of use and security issues. Just about seven years ago, Google launched its own social networking site named Google+. On Monday, Google announced it will be closing down the consumer version of Google+ in...

In the coming months, Google Ads will be expanding safeguards to prevent age-sensitive ad categories from being shown to teens. With virtual school and other online childrens’ enrichment, more kids than ever are online. The sudden influx of online classes and meetups mean that...

The data won’t be replaced or backfilled, as we hoped for. Last week, Google had one of its typical reporting issues where we thought maybe the data was delayed due to some pipeline bug. But it turns out the data that was lost, is likely gone forever and won’t be backfilled...

Google announced the general availability of its Assured Open Source Software, a service designed to help protect open source supply chains. Open source software use has risen dramatically in recent years, making it a prime target for bad actors. Supply chains are particularly...

Google has added a number of technical and content quality guidelines to math solver markup. Google has added several new technical and content quality guidelines to the math solver structured data help documentation over the weekend. The new guidelines list a number of...

“This just changes the displayed titles, it doesn’t change ranking or takes [sic] anything different into account,” he elaborated. On Saturday, Google Search Advocate John Mueller clarified that the changes the company has been making to titles in the search...

Advertisers, AdSense publishers and YouTube creators will be prohibited from running ads or monetizing content that contradicts scientific consensus on climate change. Google will introduce a new policy for advertisers, AdSense publishers and YouTube creators that prohibit ads...