Google apologizes to advertisers for major Shopping Ads glitch
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Google apologizes to advertisers for major Shopping Ads glitch

Google is criticized for vague and delayed communication, leaving many advertisers demanding clearer explanations and impact reports. Google Ads experienced a significant system glitch affecting its Shopping product serving late last month. This error resulted in advertisers’...
Posted On 24 Aug 2024
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10 advanced strategy ideas for Google Ads
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10 advanced strategy ideas for Google Ads

Discover 10 key tactics to optimize your Google Ads campaigns, whether you run large ecommerce accounts or low-volume B2B campaigns. PPC advertisers must take a strategic and nuanced approach to campaign management to stay ahead of the competition. At SMX Advanced, PP...
Posted On 16 Aug 2024
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Google updates deepfakes search algorithms and controls and expands About this image
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Google updates deepfakes search algorithms and controls and expands About this image

Google is making it easier to remove deepfakes and also expands About this image to Circle to Search and Google Lens. Google announced a number of image-related Search features today, including updates to how Google Search handles deepfakes and expanding the About thi...
Posted On 02 Aug 2024
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Google adds new PMax reporting, generative AI tools
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Google adds new PMax reporting, generative AI tools

The AI-powered creative tools aim to enhance reporting features for the Google Ads network as well as boost ad performance and transparency. Google is rolling out new features to boost creative results and transparency in its advertising platforms, particularly for Performance...
Posted On 31 Jul 2024
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Google offers enhanced conversions consultations
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Google offers enhanced conversions consultations

Google offers select advertisers personalized consultations to implement enhanced conversions, aiming to improve measurement accuracy. Google is rolling out a new notification in select Google Ads accounts, offering personalized support for implementing enhanced conversions. Why...
Posted On 26 Jul 2024
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Google Confirms Ranking Boost For Country Code Domains

Google’s Gary Illyes answered a question about a ranking preference given to sites that use country level domain names and explained how that compares to non-country domain names. The question occurred in the SEO Office Hours podcast. ccTLD Aka Country Code Domain Names Domain...
Posted On 24 Jul 2024
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Google Says How To Get More Product Rich Results

In an SEO Office Hours podcast, Google’s John Mueller answered the question of how to get more product rich results to show in the search results. John listed four things that are important in order to get rich results for product listings. Product Rich Results Product search...
Posted On 22 Jul 2024
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THINKFREE Launches Beta Version of Global Corporate AI Search Service Refinder AI

AI search and Q&A service for finding required information in massive data scattered across business platforms Cloud-based service (SaaS) available for immediate use by enterprises without additional development process THINKFREE embarking on global market entry  SEOUL, South...
Posted On 09 Jul 2024
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A guide to Google Ads for regulated and sensitive categories

Advertising sensitive products on Google Ads? Learn best practices for balancing policy compliance and marketing effectiveness. Understand Google Ads policies Google’s comprehensive policies ensure a safe and positive experience for users, advertisers and publishers. Knowing...
Posted On 28 Jun 2024
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Google Provides Guidance To Advertisers On Upcoming Data Privacy Compliance Laws

Last week, Google Ads emailed advertisers in the United States who use Google Ads or Google Analytics with upcoming compliance changes. Many are asking, “why now”? As user privacy concerns are at an all-time high, many individual states enacted their privacy law provisions, which...
Posted On 04 Jun 2024
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