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Deloitte CEO: The 3 D’s: Data, Digital, and Disruption

The CEO of Deloitte, Cathy Engelbert, calls the massive changes that are happening in business and society the 3 D’s: Data, Digital, and Disruption. These changes are bringing about new strategies of leadership and hiring and are requiring new skill sets of inventiveness and...
Posted On 12 Oct 2018
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Study Says Half of All Tasks Will Be Automated… Are We Facing a Jobless Future?

Is artificial intelligence going to replace our jobs? That’s the question a panel of experts discussed at the Salesforce Dreamforce conference. James Manyika, Director of the McKinsey Global Institute, says that about half of all job tasks and activities are going to be...
Posted On 01 Oct 2018
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Could Your Small Business Benefit from Using Chatbots?

The mindset of the modern consumer is one of urgency and convenience. Businesses that reply to queries and concerns quickly and without hassle generally earn more customer loyalty and have better brand reputation. And thanks to chatbots, more companies can now be online 24/7 to...
Posted On 29 Sep 2018
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Adobe Creating an Industry Around Digital Engagement and Customer Experience Management

antanu Narayen, Adobe CEO, recently discussed on CNBC about how Adobe is working to actually create a brand new industry focused on digital engagement and customer experience management. I thought this was interesting in that this makes Adobe a CRM company competing with the...
Posted On 26 Sep 2018
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Make Your Notification Impressive For Quick Response

Whenever you publish any Web Push Notification, you must keep in mind that it should be effective to the viewer in one look. Effectiveness is the key to success in any field. Characters of the notification should be in limit and must contain all details so that users can read it...
Posted On 25 Sep 2018
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4 Ways to Attract New Customers in a Competitive Market

One hard truth that new entrepreneurs find out quickly is that, running a business is hard and they’ll have to compete if they want to be successful. In many ways, doing business follows the Darwinian principles of natural selection—only the fittest survive. If you...
Posted On 20 Sep 2018
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Denny’s Says That Google Ads Are Bringing Customers to the Table

The Google Ads Team recently provided an interesting profile on how Denny’s focused their marketing on digital in order to reach people as they were making decisions on where to eat. In 2018 Denny’s decided to move away from traditional print and TV advertising and...
Posted On 18 Sep 2018
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Facebook is Helping Brands Skyrocket Ad Conversions by Turning Still Images Into Videos

Social media use is steadily growing each year. Research in 2017, shows that U.S. digital consumers spent an average of 2 hours and 15 minutes on social platforms every day, up 45 minutes since 2015. On average, users spent 35 minutes of that time on Facebook alone. In the past...
Posted On 29 Aug 2018
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Is Microsoft Edge Better Than Google Chrome?

If you value your internet browser’s speed and security, you might have to ditch your current one. There’s a new kid on the block, one that claims to be even faster and more secure than the world’s leading browser, Google Chrome. Currently, the Chrome browser is a lot more...
Posted On 09 Aug 2018
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PayPal Ventures Into Banking, Targets Customers Who Don’t Have Bank AccountsPayPal Ventures Into Banking, Targets Customers Who Don’t Have Bank Accounts

PayPal is venturing into new territory. The online payments company is reportedly set to offer traditional banking services to their consumers. Features like debit cards, direct deposit paychecks, FDIC insurance, and other financial services are expected to be introduced in the...
Posted On 09 Aug 2018
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