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Looking for inspiration when it comes to designing and running tests in your PPC accounts? Columnist Aaron Levy recaps a session on this topic from SMX East 2016. A wiser man (or woman) than I coined the quintessential acronym of paid search. Rather than the ABCs of sales (Always...

Lyft has announced Toyota subsidiary Woven Planet is acquiring its self-driving division, Level 5. Autonomous driving is widely considered to be the next major evolution of the auto industry. Unfortunately, autonomous driving has been a difficult technology to crack for companies...