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The Department of Justice (DOJ) is reviewing Intuit’s recent attempt to acquire Credit Karma over anticompetitive concerns. Intuit moved to purchase Credit Karma for roughly $7 billion in cash and stocks. While the deal appears to join two complimentary services on the surface,...

Brand is already affecting the performance we are held accountable for, so we can use the data we have as SEOs to benefit the whole company. I’ll get right to it. As an SEO I think you should care about brand performance. This isn’t an “I know better than you” post. I don’t. This...