What every modern-day lead generation marketer needs to know for paid media success on LinkedIn, Google and Microsoft. Lead generation isn’t just about driving leads; it’s about filling your funnel with qualified...

Google now provides additional capabilities for RSA assets, such as the option to serve a single headline. Google launched substantial updates to asset management and creation for Responsive Search Ads (RSAs),...

The platform now offers clearer insights into your traffic sources, both paid and organic, for enhanced optimization opportunities. Google Analytics 4 introduced eight new dimensions for tracking and analyzing both...

Users with time-sensitive campaigns on Google Ads are recommended to upload new assets or edit existing assets using a different label. Google Ads is currently investigating error messages related to “confusing ad...

Google is toughening its data privacy policies for targeted ads in Europe to comply with the Digital Markets Act (DMA). Brands and advertisers will begin to notice the changes, such as additional consent banners and...

Marketers will need to take action if the updates are likely to affect their Google Analytics accounts. Google Analytics 4 has updated its explorations feature and data retention settings. When you save an...

Google has postponed the launch of Gemini, which was initially set for next week. According to sources for The Information, the delay is due to the AI’s inconsistent performance with non-English queries. Why Was...

First-click, linear, time-decay, and position-based options will no longer be available. Google Merchant Center will remove the ability to select four rules-based attribution models when setting up the conversion...

Mumbai Weather:: The internet is filled with visuals of sand storms and rain, and the commercial capital of India can be seen in a very dystopian look Mumbai, Thane and other...

At a farewell event held by Hungarian Prime Minister Viktor Orban and his wife on Friday, Xi said China is now advancing the great rejuvenation of the Chinese nation on all...

New Delhi: As part of the Union government’s drive to educate consumers about fraudulent practices, the consumer affairs ministry will launch a podcast that will help raise...

The Riverside Company, a global private investor focused on the smaller end of the middle market, has closed the acquisition of Arbeidsmiljø og Energiteknikk AS (AET), a...

India’s fintech sector has undergone a remarkable transformation in the last few decades, largely driven by the power of new-age technology, problem solving innovations...

Today, Peraton announced its support of the Allowing Contractors to Choose Employees for Select Skills (“ACCESS”) Act. Spearheaded by Representatives Nanc...

The GEEKOM XT12 Pro, a new mini PC that rocks an incredible Intel Core i9-12900H processor, is now available for pre-orders! The unit with 32GB of DDR4 RAM, a 1TB SSD, and...

The global silicon photonics market  size is estimated to grow by USD 5238.89 mn from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR o...