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The benefits of dynamic rendering for SEO

Google is getting better at crawling JavaScript, but there are still limitations. At SMX Next, Nati Elimelich explained how dynamic rendering can overcome those limitations while avoiding potential cloaking issues. JavaScript frameworks have been growing in popularity over the...
Posted On 15 Mar 2022
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Conductor acquires technical SEO monitoring tool ContentKing

ContentKing customers can continue to use the tool. Conductor plans to fully integrate ContentKing into its platform within 12 months. Enterprise SEO SaaS platform Conductor today announced the acquisition of ContentKing, a real-time technical SEO monitoring tool. The exact terms...
Posted On 08 Mar 2022
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3 ways to optimize internal linking

Poor internal link structure can end up harming your site’s rankings. At SMX Next, Jonathan Epstein showed how marketers can prevent PageRank loss with better internal linking. Links are one of the primary ways Google and other search engines understand and rank websites....
Posted On 01 Mar 2022
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Holiday shopping SEO: Last-minute tips and techniques for e-commerce sites

How to optimize the work you’ve been doing year-round and what to avoid ahead of the most profitable time of the year. This post first ran on Sept. 19, 2020 but was updated to include new information. Before the holiday shopping season approaches, online retailers should be...
Posted On 17 Feb 2022
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To disavow or not? Getting it right, 10 years later.

Determine whether a link disavow is needed and avoid costly mistakes. Google’s disavow links tool launched nearly a decade ago, on October 16, 2012.  As we approach the tenth anniversary, webmasters still have confusion and disagreement regarding how to approach a link analysis...
Posted On 10 Feb 2022
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Your guide to Core Web Vitals tactics using Cloudflare and WebpageTest

Here is how to test Core Web Vitals scores and code changes using Cloudflare Workers as a reverse proxy and WebpageTest. One of the best ways to be able to perform tactical edits to webpage code and improve Core Web Vitals scores is to set up a comparison, like A/B testing. As a...
Posted On 01 Feb 2022
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SEO 2018 is All About Branded Search Queries

SEO pioneer and Moz co-founder Rand Fishkin was recently asked about the future of SEO and how SEO agencies and marketers should adjust to these changes. Rands says that SEO has changed to the point that the traditional SEO focus on generic related keywords for your products and...
Posted On 22 Jan 2022
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How customer reviews can improve your SEO efforts

Customer reviews aren’t just for show. At SMX Next, Kyra Sammis explains how marketers can use reviews to improve SEO. Customer reviews aren’t just trust signals for your customers — they can also provide potential SEO ranking boosts when used effectively. “They [reviews]...
Posted On 14 Jan 2022
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SEOs experiencing delays in data on Search Console performance reports

If you’re missing data, make sure to inform your clients and update your reporting to reflect the glitch. “We’re currently experiencing longer than usual delays in the Search Console performance report. This only affects reporting, not crawling, indexing, or ranking of...
Posted On 05 Jan 2022
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Google issue sent Search Console redirect error notifications; Google will fix issue

You can safely ignore this notification if you received it over this past weekend. Over the weekend, an internal issue caused Google to send out Search Console notifications about redirect errors. Google confirmed those emails were sent due to an internal issue and the...
Posted On 23 Dec 2021
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