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“This just changes the displayed titles, it doesn’t change ranking or takes [sic] anything different into account,” he elaborated. On Saturday, Google Search Advocate John Mueller clarified that the changes the company has been making to titles in the search...

Advertisers, AdSense publishers and YouTube creators will be prohibited from running ads or monetizing content that contradicts scientific consensus on climate change. Google will introduce a new policy for advertisers, AdSense publishers and YouTube creators that prohibit ads...

Google opens the door to more hotels by offering free hotel listings, separate from paid results. Just like it did with Google Shopping and also with Google Flights, Google announced it is now opening up free listings within Google Hotel search. There is a new section in Google...

Advertisers must apply for and be approved by Google to run gambling ads. Google will begin to accept and run ads for online horse racing in the following states: Maryland Pennsylvania West Virginia Virginia The Google Ads Gambling and games policy for United States...

Some US business categories may see their Local Search Ads disabled until they meet the new requirement. Last week Twitter user Len received an email from Google Ads notifying him that starting on June 30, some of his client’s accounts will need five reviews before being allowed...

Google has provided a list of dos and don’ts to its employees on how to test and fix bad responses from the generative AI chatbot, Bard. Google has asked its employees to test Bard – Google’s answer to ChatGPT – by rewriting answers or providing other forms of feedback....

SEOs may be in for another shakeup similar to Penguin’s launch 10 years ago. Here’s what you need to know about Google’s new update. The new helpful content update sounds like a big deal. Google has given us a list of questions to consider to determine whether...

Google is working on a major new Chrome feature, one that would translate text directly within pictures and images. Chrome already has robust translations abilities, but that only works with standard text. The translation doesn’t work when the text is part of an image, unless you...

Google expanding its use of the Rust programming language, adding support for it in its Chromium web browser. Rust has been gaining steam as a programming language, thank in large part to the memory features and security it provides. Rust has already begun making its way into the...

Ad destinations must be functional, useful, and easy to navigate. Advertisers whose destinations don’t meet the new requirements could face disapprovals. Starting next month, Google will update the Destination requirements policy requiring that ad experiences on...