Google to offer browser, search-app choices in Android Europe set-up flow

Users will be asked to choose from among five search and browser apps in randomized order. In a European antitrust decision last year, Google was ordered stop compelling phone makers to pre-install Google apps to gain access to Google Play. The decision came with a €4.3 billion...
Posted On 19 Apr 2019
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Google’s de-indexing issue still not fully resolved

On Friday, Google said it fully resolved the de-indexing issue that started on Thursday afternoon. But now Google is saying it is not fully resolved just yet and is still working on reprocessing a lot of the URLs that were delisted from the search index on Friday. Google suspects...
Posted On 09 Apr 2019
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Google adds vacation rentals to Hotel Search

Increased competition between hotels and vacation rentals should increase visibility for rental providers — and boost Google Hotel Ads revenue. Google recently redesigned and added features to its hotel search interface to make it more intuitive and useful for both desktop...
Posted On 31 Mar 2019
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Google Ads Now With Recommended Columns For Reporting

Google Ads the other day introduced a new feature in their console to suggest to you the columns they think are important for you to see in your dashboard. Google calls this “recommended columns.” Google will suggest columns to you based on your campaign and account...
Posted On 22 Mar 2019
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Google Has Fully Deprecated AJAX Crawling Scheme

Google has been deprecating, killing off support for, their old AJAX crawling scheme since 2015. It has been dying a slow death but now Google’s John Mueller has said on Twitter is has been fully deprecated. John said “We crawl, render, index the URLs with #! now, we...
Posted On 15 Mar 2019
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How to get started with data-driven attribution in Google Analytics

Google Analytics is used by more than 28.8 billion websites since its inception in 2005. And many have attempted to find a ‘one size fits all’ approach as far as attribution models are concerned. While this is admirable in and of itself, it also goes against the very nature of...
Posted On 02 Mar 2019
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Google Ads conversion rates by industry: How do you compare?

Google Ads is an expensive game if you get it wrong. So, we figure you’re doing what you can to measure the performance of your campaigns. But just how are you doing that? Our best guess is you’re using your own historical data to measure your success. Of course, the inbuilt...
Posted On 07 Feb 2019
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Learn how distance and intent shape local search

When every SERP is a local SERP, understanding Google’s methods is essential. In August 2017, a Think With Google piece stated that local searches without “near me” had grown by 150 percent and that searchers were beginning to drop other geo-modifiers — like zip codes and — from...
Posted On 15 Nov 2018
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Google Home Hub: An SEO perspective

It might be time to start focusing more on creating YouTube videos for your content with the release of the Google Home Hub. Google began shipping the Google Home Hub, the Google Assistant with a display, to consumers last week. After having a few days to play with the Google...
Posted On 02 Nov 2018
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Google Maps ‘Follow’ button gives businesses a new way to connect with users

Users can get updates from businesses in the “For You” tab. Google Maps is adding a “Follow” button to business listings that, when clicked, will send updates from the business to the user’s “For You” tab. New businesses will also have the ability to have their...
Posted On 27 Oct 2018
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