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Google ‘Confirmed by phone’ label in local panel may add trust to local listings

This label seems to be based off of Google Duplex calling businesses to verify their business operation details. Google is testing displaying in some local panel listing results within search if the local details of the business have been confirmed. Google is adding a label to...
Posted On 10 Mar 2022
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Google testing questions and answers in the Google Maps interface

This feature first launched in 2017 in the local panel and Google appears to be testing it in Google Maps. Google is testing displaying the questions and answers feature in the Google Maps interface that it initially launched in 2017 for local panels in Google Search. Now some...
Posted On 03 Mar 2022
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Expect more messages in Google Search Console

Google said it finished the migration of all the messages into the new Search Console interface. Like you didn’t have enough messages in your Google Search Console message panel, now you will be possibly receiving even more. Google said it has “finished the migration of all the...
Posted On 21 Feb 2022
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Google tests favicons in text ads

Google has confirmed a small experiment that might help users more easily identify an advertiser — by including their favicon in the URL. Google has confirmed that the company is running a small experiment that adds favicons beside the URL in text ads. Darcy Burk, founder and...
Posted On 12 Feb 2022
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Evolving Core Web Vitals tactics using Cloudflare and WebpageTest

In this article, we demonstrate an evolution from an original concept for a testbed to a project suitable for our future events and articles. In our guide to Core Web Vitals tactics using Cloudflare and WebpageTest, we outlined basic requirements for using Cloudflare as a reverse...
Posted On 04 Feb 2022
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Analyze retail category performance across Google Ads Search and Shopping campaigns

The cross-channel reporting is designed to help retailers and brands better understand and optimize ad performance across campaign types. New Google Ads retail category reporting allows retailers to see product category performance across Search and Shopping campaigns. The...
Posted On 28 Jan 2022
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Google Search Console products enhancements report gains more granular errors

Starting September 29th, you may see changes in your products rich results enhancements report in Search Console. Google’s products enhancement report within Google Search Console reporting now has some improvements. The errors are now more granular and give you more actionable...
Posted On 18 Jan 2022
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Google launches featured snippet to web page content highlight feature

After years of testing, Google now launched the featured snippet to web page highlight feature. For the past couple of years Google has tested highlighting content on a web page based on clicking on a featured snippet from the Google search results. This was being tested bot...
Posted On 08 Jan 2022
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Google Posts open to hotels for update notices but not promotions

Hotels can now officially use Google Posts in their local listings but in a limited way. Google is now officially allowing hotels to use Google Posts, but only in a limited manner. Hotels can use Google Posts to give customers notifications about the hotel, but not for offers or...
Posted On 29 Dec 2021
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Google removes 12 structured data fields from the help documents

This may impact HowTo, QAPage and SpecialAnnouncement rich results and reporting. Google has removed 12 documented structured data fields from its help documents citing these were removed because they are “unused by Google Search and Rich Result Test doesn’t flag warnings for...
Posted On 18 Dec 2021
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