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Now you can debug your image license markup in the Rich Results test tool or in Search Console. Google has added support for image license metadata for licensable image label to both Google Search Console reports and the Rich Results test tool. Google said on Twitter “we are...

The badge is powered by structured data and part of an effort to help photographers get paid for their images. Google’s “licensable” badge in Image results is now out of beta. Google also changed the “Usage rights” search filter to let users search for images with creative common...

A recent blog post from Google points to defining a paradigm on the SERP with what we now know as a core update. Occasionally, Google hits the keyboard and churns out a new post that explains what goes on behind the scenes. At times, these posts are meant to serve as general...

If you’re new to SSCs, the main value prop is to combine Shopping and Display into a single campaign, in addition to simplifying the creation and maintenance of them. I am sure that you have already heard about Google Smart Shopping Campaigns (SSC). But are you new to using...

Plus, tactics for content resilience in a dynamic search landscape. Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to...

A local ads shows up as you start typing. Google is testing ads for local businesses in Google Maps auto-suggest search results. Thibault Adda, local search specialist at Darden Restaurants, noticed and tweeted about it Thursday. As he typed a search for “Seafood restaurant,” an...

Google announced expanded text ads at its recent Google Performance Summit. Columnist and Googler Matt Lawson explains why the change was made and what you should do about it. Last Tuesday was a big day for AdWords. During our annual Google Performance Summit Keynote, we...

Expanded text ads recently went live in AdWords, so what’s the next step? Columnist Pauline Jakober explains how to strategically expand on your existing text ads when making the transition. The one thing that’s remained constant in AdWords over the past 15 years is the...

Google appears to be pushing for the premature rollout of automated features to further develop its machine learning (at the expense of the advertiser). Here are some ways to review your accounts to avoid pitfalls. Google plans to begin restricting terms within the search query...

Today’s New Year’s Eve image is the third entry in the series. Google started its holiday doodle series on December 18 when it first introduced the family of animated penguins. Since then it posted the second part of the series on Christmas, December 25, and n...