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Amazon Partners With Retail Chains to Offer Same-Day Delivery

Amazon has announced partnerships with local retail chains to help them provide same-day delivery to their customers. Amazon Prime is loved by customers for its fast shipping on products ordered from the company’s website. Amazon is now expanding that perk to local retail...
Posted On 07 Jan 2023
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Conductor purchase price revealed: $126+ million [updated]

The acquisition price was more than 2X invested, but probably less than what investors may have wanted. In March last year, SEO firm Conductor was acquired by WeWork (now “The We Company”). The purchase price wasn’t revealed until We’s S-1 filing, which came out Thursday....
Posted On 02 Nov 2022
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The return of retail stores: If you reopen will they come?

Surveys say consumers will be cautious, but foot traffic from Georgia suggests the novelty of offline shopping may lure some people back into stores. The news has been filled recently with images of angry protesters agitating for the “reopening” of local businesses. That’s now...
Posted On 09 Aug 2022
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Google starts automatically upgrading Smart Shopping campaigns to Performance Max

Automatic updates, oh joy! The process begins today to phase out Smart Shopping campaigns for good. Google has begun to roll out automatic updates converting Smart Shopping campaigns into Performance Max. The details. For most advertisers, the updates will finish in September....
Posted On 28 Jul 2022
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PayPal and Fiserv Bringing Direct Deposit to PayPal and Venmo Accounts

Gig workers, and others who rely on PayPal, will be able to have payments direct deposited thanks to a partnership between PayPal and Fiserv. PayPal is one of the most popular options for many gig workers and small business owners to be paid. The company has been expanding its...
Posted On 27 Jun 2022
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Register for SMX Advanced this week: Reserve your spot & save $400

It’s happened 10 years in a row. SMX Advanced sells out weeks before the conference begins. Then we hear from people who planned to attend and are disappointed there are no spots left. Act now and avoid the heartbreak! Register this week and you’ll save $400 off on-site rates....
Posted On 30 May 2022
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Mid-market, enterprise retailers had different Google Ads holiday weekend strategies, data indicates

Daily text ad CPCs were significantly lower among mid-market retailers this year as they focused spend on Shopping ads, Sidecar found. Mid-market retailers threw their marketing dollars into Google Shopping, pulling back from Google text ads over the five days between...
Posted On 12 May 2022
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GSMA: Mobile Money Transactions Top $1 Trillion in 2021

The GSM Association (GSMA) has released its 10th annual ‘State of the Industry Report on Mobile Money,’ showing the industry processed $1 trillion in 2021. The mobile money industry has been experiencing significant growth, according to the GSMA, registering 18% more accounts in...
Posted On 09 Apr 2022
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E-commerce sales jumped this holiday season as search marketers weathered Google updates

Despite supply chain challenges, U.S. consumers spent more than $204 billion online this holiday season. U.S. consumers spent $204.5 billion on e-commerce purchases during the holiday season, according to data from Adobe. This represented an 8.6% increase in online spending...
Posted On 08 Apr 2022
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How to compare paid search and organic search without sounding foolish

Which search channel is better: paid or organic? Columnist Andy Taylor argues that there is no simple answer to this question, despite what some practitioners may want to believe. Last week, I had the misfortune of encountering perhaps the most misguided thread on digital...
Posted On 28 Mar 2022
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