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The policy will not likely impact Bing’s ad revenue as the search engine reports political ads make up a small portion of its advertising volume. Why search marketers should care Bing’s decision to block U.S. political candidate and ballot measure ads impacts any U.S....

Users can interact with the desktop ad format to inspect product features and details. In a first for search advertising, Samsung has begun running a 3D ad format on Bing.com to promote the new Galaxy S10 phone. Full screen ads in search results. The format is the result of...

“Any shady tactics you think are not penalized enough?” Bing project manager tweeted. Frédéric Dubut, web ranking and quality project manager for Bing, is embarking on a journey to refresh the company’s webmaster guidelines. “SEO friends! I’m kicking off an effort to refresh our...

Ad impressions and ad clicks are rising steadily on Bing, while remaining flat or declining on both Google and Yahoo. That’s according to the latest quarterly report (available tomorrow) from search marketing agency Efficient Frontier. The report, which covers Q2 of 2010, also...

BingBot is getting a new name, just like GoogleBot – are you ready? Bing announced today that it “will start the transition to a new bingbot user-agent” as it continues to roll out the evergreen BingBot. Evergreen BingBot, the version of BingBot that is able to crawl the...

Immediate indexing and more control over content are the benefits for publishers and site owners. Enterprise SEO platform Botify announced a partnership with Bing last week that will bring near real-time indexing to brand websites through the Bing content submission API pilot....

Here is another tool you can use from Bing to see how BingBot can or cannot access your web pages. Bing has added a new feature to the new Bing Webmaster Tools: a robots.txt tester. This is a feature Bing had in the tool prior to 2009 but dropped supporting it for the past...

Why author and site reputation, completeness of content, transparency of authorship and negativity are important to watch. In our ongoing coverage of Bing’s search ranking factors, which the company listed out when it published its new webmaster guidelines, I sat down with Bing...

This summer Microsoft held a competition to promote and popularize its Bing Maps developer SDK and Map Apps. I was privileged to be one of the three judges who reviewed the finalists and voted on them across a range of criteria. The other two judges were Josh Lowensohn from CNET...

Do a search for politics on Bing Social Search, and its new “who to follow on Twitter” feature offer exactly one person: Sarah Palin. Gary Price of ResourceShelf tipped me to this gem. Hey, perhaps it’s designed to help balance out the seemingly left-leaning recommendations that...