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Bing Ads Editor gets Review Extension support, better keyword import & more

New changes to Bing Ads Editor enhance the keyword import process, add support for Review Extensions and save advertisers a step when creating remarketing audiences. A slew of helpful new changes have made their way into Bing Ads Editor’s new release, version v11.10. The changes...
Posted On 22 Jul 2022
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Bing adds ‘Popular Content’ search results snippet section

Bing has a new carousel snippet feature that shows you the most popular content on the site. Is it too much? Bing has added a new feature to its search results page, a box named “Popular Content.” David Iwanow spotted this first, where if you search for brands such as [dropbox]...
Posted On 14 Jul 2022
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Bing now supports ClaimReview markup for fact labels in search

9 months after Google began support fact labels in search, Bing now added markup support for ClaimReviews, the annotations behind fact checking labels. Nine months after Google began supporting the ClaimReview markup, designed for fact-checking review of claims made or reported...
Posted On 05 Jul 2022
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Bing Ads rolling out offline conversion imports to capture impact of ads on offline sales

Advertisers can upload offline conversion data from their CRMs into Bing Ads. Advertisers that run Bing Ads campaigns to generate leads can now upload offline conversion data back into the platform to get a more complete picture of campaign impact on actual sales. How Bing Ads...
Posted On 25 Jun 2022
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Bing Ads rolling out Dynamic Search Ads to US and UK

Advertisers can now let the Bing Ads algorithm match user queries and generate their ads. Advertisers in the US and UK can now run Dynamic Search Ads (DSA) in the Bing Ads platform. DSA support is available in the platform’s online interface today, and it will roll out to Bing...
Posted On 17 Jun 2022
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How to steal the competition’s best keywords: A 3-step guide

Why invest so much into keyword research when your competitors have already done the work? Columnist Jacob Baadsgaard explains how to use competitive research to inform your paid search keyword strategy. Whether you’re new to paid search or an old pro, one of your biggest...
Posted On 09 Jun 2022
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Bing has confirmed support for JSON-LD formatted Schema.org markup

Though not yet available in the toolset, buildout of verification support within Bing Webmaster Tools is in progress. Bing has confirmed that it is actively building out verification tools within its Webmaster Tools set to enable verification of schema.org structured data markup...
Posted On 01 Jun 2022
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Bing will start banning more weapons-related ads starting July 1

Bing is updating its weapon policy to include recreational guns and certain accessories.. Bing is expanding the scope of its policy prohibiting certain weapons-related advertising. As of July 1, 2018, Bing will no longer allow ads for BB guns, paintball guns, air rifles or parts...
Posted On 23 May 2022
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Bing announces Bing AMP viewer & JSON-LD support in Bing Webmaster Tools

Bing announced two new features at SMX Advanced this morning. LD markup. Second, he announced support for a Bing AMP viewer. Bing AMP viewer Bing AMP viewer will be rolled out this summer and will make AMP-enabled web pages work directly from Bing’s mobile search results. This...
Posted On 10 May 2022
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The ultimate guide to using Bing Webmaster Tools – Part 4

In Part 4 of this special series, Contributor and Bing Chief Evangelist Christi Olson reviews widgets, copyright removal notices, webmaster tools API, specialty sections and how to contact support if you need assistance. In this section, I’m going to cover the following and an...
Posted On 03 May 2022
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