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Bing Now Supports JSON-LD For Schema

Jon Henshaw posted on Twitter that Bing now supports JSON-LD for Schema markup and structured data support. Search Engine Land received confirmation that Bing now supports JSON-LD, which has become the preferred markup method for most developers these days. Bing previously only...
Posted On 29 Aug 2018
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BingBot As GoogleBot? Maybe, If It Crawls Google’s PageSpeed Tool

A savvy webmaster was curious when he noticed that BingBot was crawling his site from Google IP addresses. Did Google acquire Bing’s crawler? Was it some sort of fake bot trying to rip off content? The question was brought up at Stack Exchange: As it shows, user-agent shows...
Posted On 28 Aug 2018
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The ultimate guide to using Bing Webmaster Tools — Part 1

Contributor and Bing Chief Evangelist Christi Olson kicks off a multipart series on Bing webmaster tools. If you are new to Bing’s webmaster toolset, this detailed guide will get you started and on your way to better rankings on Bing. If you are a website owner, you’ve invested a...
Posted On 18 Aug 2018
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How Bing is enhancing search and apparently growing as a result

Sure, Google is still bigger, but contributor Adam Dorfman notes that Bing has been introducing significant innovations. Here’s why the underdog search engine is worth another look. When Microsoft announced strong annual financial results July 19, the growth of t...
Posted On 08 Aug 2018
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[Report] Shopping ads are eating text ads: accounted for 60% of clicks on Google, 33% on Bing in Q1

Shopping campaigns on Google and Bing continued to fuel paid search spend in Q1 2018, according to digital agency Merkle’s latest quarterly report. Overall, search spend increased 21 percent year over year among the sample of Merkle clients’ US campaigns included in the report...
Posted On 06 Aug 2018
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Bing ‘intelligent search’ capabilities continue to expand, include facts from multiple sources

Bing has announced several upgrades to its AI-powered intelligent search capabilities. Bing first launched intelligent search in December, bringing artificial intelligence to deliver richer search answers, and enhance image and conversational search. Now, Bing is launching more...
Posted On 31 Jul 2018
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Bing Ad Extensions Scheduling Feature

The Bing Ads team announced the release of a new scheduling feature to schedule your ad extensions. This feature allows you to “control when your extensions are delivered for the time that’s most ideal for your business, reducing wasted clicks,” said Bing. This...
Posted On 18 Jul 2018
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Bing Webmaster Tools API Down For Over 5 Days

Mike Sullivan noticed that the Bing Webmaster API has been down for over five days now. I had him share a screen shot with me of it failing and he did so. In short, he was surprised to see no one complaining even after five days of it being offline. Mike said on Twitter...
Posted On 16 Jul 2018
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Bing Ads Automated Extensions — formerly Annotations — now have UI reporting and opt-out

10 Automated Extensions are available in Bing Ads. Bing Ads has renamed Annotations, the set of artificial intelligence-powered ad extensions, as Automated Extensions. With the new name, Bing Ads is adding reporting on all Automated Extensions in the web user interface (UI) and...
Posted On 07 Jul 2018
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Bing Search Results Now Showing JSON-LD Support

The other week we reported that Bing added JSON-LD support for schema and markup. Well, now if you look at some of the Bing search results and see the markup, some of those results are powered off of JSON-LD and not the Microdata or RDFa formats. Brodie Clark posted an example on...
Posted On 30 Jun 2018
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