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Bing Webmaster Tools Adds Site Move Tool

Bing announced a new feature for Bing Webmaster Tools – the ability to inform Bing of a site move. The new Bing Site Move Tool allows you to not just move from one domain to another domain but also from within a site; URLs to URLs. Moving From Within The Same Domain Name If y...
Posted On 08 Sep 2021
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Life after Google Shopping: Don’t be a one-trick pony

No brand grows at scale on one ad platform so you need to look for opportunities beyond Google Shopping. Here are some options to consider. Google shopping is the 800-pound gorilla and it’s the default ad platform many people jump on. If it’s not Google, it’s Facebook and...
Posted On 07 Sep 2021
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YouTube Premium and YouTube Music Passes 50 Million Subscribers

YouTube Premium and YouTube Music have crossed the 50 million subscriber market, just a few years after Google unveiled YouTube subscriptions. YouTube is the undisputed champion among video platforms, but much of the platform’s income is based on ads. The company does offer a...
Posted On 06 Sep 2021
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Streaming is surging, and so are data collaborations

TransUnion’s new partnership with Blockgraph supports precision ad targeting while protecting viewer privacy This month, global information company TransUnion entered a partnership with a data and insights platform, Blockgraph, which is owned and operated by Comcast...
Posted On 03 Sep 2021
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4 building blocks to help your brand’s SEO strategy succeed

Crawlability, optimization, brand engagement and knowledge-content creation are all important pieces to create a more competitive SEO program. In a competitive and increasingly online environment for brands, SEO matters more than ever. One-third of U.S. consumers in 2018 started...
Posted On 02 Sep 2021
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Apple’s Privacy Hypocrisy: The $15 Billion Google Deal

Google is continuing to pay Apple to remain the default search engine in iOS, a deal that benefits Apple to the tune billions of dollars. Google is the dominant search engine by far, but it’s hard to know whether that is the result of true technological superiority or through the...
Posted On 01 Sep 2021
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iPhone 13 Will Support Calls and Texts Without Cell Service

The iPhone 13 could receive a major new feature, supporting calls and texts even when the phone has no cell service. The iPhone 13 is expected to be released in September, and could include one of the most compelling reasons to upgrade of any iPhone yet released. According to...
Posted On 31 Aug 2021
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Bing Updates Windows 8 Apps Enhancing News, Finance, Weather, Sports, Maps & Travel

Microsoft announced they have made major updates to the Bing Apps for Windows 8 across most of their apps including News, Finance, Weather, Sports, Maps and Travel. The video below walks you through the changes, but here are some highlights of the core changes to each section....
Posted On 30 Aug 2021
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Google Ads attribution models now support YouTube and Display

The inclusion of YouTube and Display lets advertisers better understand each channel’s contributions to the buyer journey. “As of this week, we’ve upgraded all Google Ads non-last click models, including data-driven attribution, to support YouTube and Display ads. In...
Posted On 28 Aug 2021
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Western Digital Accused of Bait-and-Switching With Slow SSDs

Western Digital, one of the leading hard drive makers, is accused of giving customers slower SSDs than advertised. It’s a common practice in the tech industry to send out products for tech journalists to review. Needless to say, companies try to put their best foot forward,...
Posted On 27 Aug 2021
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