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Verizon Reports Record Q2 Results on 5G Growth

Verizon has reported its Q2 earnings, breaking records on strong 5G growth. Verizon reported revenue of $33.8 billion, a 10.9% increase from the year-ago quarter, and up 5.3% from Q2 2019. The company added 275,000 phone net additions, and reported one of its lowest churn rates...
Posted On 26 Nov 2021
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Bing Still Seeking Magic Formula To Challenge Google & Turn A Profit

Despite making incremental gains in market share, Bing is still searching for the “secret sauce” that will help it challenge Google’s dominance more quickly. That phrase — “secret sauce” — is how a CNN Money article explains what Microsoft thinks will ultimately set it apart from...
Posted On 25 Nov 2021
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Google promotes Prabhakar Raghavan to lead Search, replacing Ben Gomes

Jerry Dischler becomes the new head of Google Ads, Gomes takes over Google Education, while Google veteran Jen Fitzpatrick takes on engineering. Google announced several major personnel changes Thursday. They involve search, engineering and ads and the internal promotion of some...
Posted On 24 Nov 2021
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Zoom and Five9 Mutually Terminate Their Merger

Zoom and Five9 have called off their deal, in which Zoom would purchase Five9 for $14.7 billion. Zoom announced it was purchasing Five9 in July. Five9 is one of the leading cloud contact center providers. The deal was originally slated to complete in the first half of 2022, but...
Posted On 23 Nov 2021
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How to drive the funnel through content marketing and link building

“It isn’t so much about what you want to tell your audience, it’s what you understand they want to learn and what’s going to be helpful for them.” Businesses turn to content marketing because it can be an effective method for building brand awareness and guiding...
Posted On 22 Nov 2021
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New features out for Google Ads Editor version 1.8

Make sure to go through the list and determine which new features will best serve your accounts and clients when you use Google Ads Editor. The latest edition of Google Ads Editor has been announced and includes many new features and views: What’s new? Overview page: A new view...
Posted On 20 Nov 2021
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How the Pet Industry Got us Through the Pandemic

Pets were crucial to getting America through quarantine.  When stay at home orders kept people from seeing their human friends, our animal friends were there to stave off our loneliness.  People who began the pandemic with no pets soon brought one into their home for the simple...
Posted On 19 Nov 2021
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Staying virtual; Wednesday’s daily brief

Plus, how to set up Google Analytics 4 using Google Tag Manager. Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to...
Posted On 18 Nov 2021
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Patreon Building Video Product to Help Creators Break Free of YouTube

Patreon is working on a video platform to help creators break free of their reliance on YouTube, a move that could have a major impact on the market. YouTube has long been the preferred video platform for content creators, although the relationship has not always been a rosy one....
Posted On 17 Nov 2021
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Study: Bing More “Biased” Than Google; Google Not Behaving Anti-Competitively

Does Google favor its own sites in search results, as many critics have claimed? Not necessarily. New research suggests claims that Google is “biased” are overblown, and that Google’s primary competitor, Microsoft’s Bing, may actually be serving Microsoft-related results “far...
Posted On 16 Nov 2021
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