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Google Will Pay Houston, Iowa, and North Carolina Workers Less

Google has announced plans to pay workers in Houston, TX, Iowa, and North Carolina less, a move that has lead to substantial backlash. Google ruffled features by announcing a change in the compensation status for the Research Triangle area in North Carolina, as well as Houston,...
Posted On 24 Feb 2022
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Ford and Volvo Partner With Redwood Materials to Recycle EV Batteries

Startup Redwood Materials is partnering with Ford and Volvo in an effort to recycle electric vehicle (EV) batteries. As the move to EVs picks up the pace, one of the biggest challenges is manufacturing new EV batteries, as well as recycling and disposal of old ones. Given the...
Posted On 23 Feb 2022
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A deeper dive into more of the Bing Search ranking factors

Why author and site reputation, completeness of content, transparency of authorship and negativity are important to watch. In our ongoing coverage of Bing’s search ranking factors, which the company listed out when it published its new webmaster guidelines, I sat down with Bing...
Posted On 22 Feb 2022
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Expect more messages in Google Search Console

Google said it finished the migration of all the messages into the new Search Console interface. Like you didn’t have enough messages in your Google Search Console message panel, now you will be possibly receiving even more. Google said it has “finished the migration of all the...
Posted On 21 Feb 2022
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Smaller ISPs the Weak Link in Cybersecurity War

Everyone uses an internet service provider (ISPs) to connect to the internet, but not all ISPs are created equal when it comes to security. Cybersecurity has become a major focus, for private companies and government agencies alike. Recent ransomware attacks have illustrated the...
Posted On 19 Feb 2022
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Google launches new way for publishers to use first-party data to enhance targeted advertising

First-party data is information that websites, advertisers, and publishers collect directly from users and searchers (that they give voluntarily). Searcher and user privacy is the topic of the year when it comes to digital advertising. Many search marketers and publishers are...
Posted On 18 Feb 2022
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Holiday shopping SEO: Last-minute tips and techniques for e-commerce sites

How to optimize the work you’ve been doing year-round and what to avoid ahead of the most profitable time of the year. This post first ran on Sept. 19, 2020 but was updated to include new information. Before the holiday shopping season approaches, online retailers should be...
Posted On 17 Feb 2022
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Uber Will One Day Accept Crypto, But Not Yet

Uber is the latest company to signal its willingness to accept cryptocurrencies as payment, but not until some major changes take place. Companies across multiple industries have begun accepting crypto as payment. Tesla was one of the biggest companies to accept crypto before...
Posted On 16 Feb 2022
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Intel Working to Buy Tower Semiconductor For $6 Billion

Intel is preparing to purchase Tower Semiconductor for $6 billion, the latest move in the company’s attempt to regain its standing in the industry. Intel was once the king of the semiconductor industry, but has been eclipsed by AMD and, especially, TSMC. TSMC has become t...
Posted On 15 Feb 2022
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Behold “The King Of Bing Maps”

This summer Microsoft held a competition to promote and popularize its Bing Maps developer SDK and Map Apps. I was privileged to be one of the three judges who reviewed the finalists and voted on them across a range of criteria. The other two judges were Josh Lowensohn from CNET...
Posted On 14 Feb 2022
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