off

New Instagram videos under 15 minutes will automatically become Reels

Instagram is pushing Reels by launching new tools to make creating and editing videos easier. As Reels gain in popularity, Instagram is taking it upon itself to move any video you post under 15 minutes (if your account is public) into the Reels category. When you go to post a...
Posted On 23 Aug 2022
, By
off

Bing’s latest search features include a look at the stars, molecule models & virtual Rubik’s Cube

Bing has rolled out new educational-themed search results aimed at helping students and teachers. In a continued effort to offer more educational resources for students and teachers, Bing has rolled out new specialized searches in a number of areas, including constellations,...
Posted On 22 Aug 2022
, By
off

Google tests local ads in Maps auto-suggest results

A local ads shows up as you start typing. Google is testing ads for local businesses in Google Maps auto-suggest search results. Thibault Adda, local search specialist at Darden Restaurants, noticed and tweeted about it Thursday. As he typed a search for “Seafood restaurant,” an...
Posted On 21 Aug 2022
, By
off

Working With Robots Stresses American Workers

Robots may be all the rage, but American workers are stressed out by working with them, according to a new report. Companies are increasingly turning to robots to help ease labor shortages, improve productivity, and decrease safety issues. While they certainly bring much to the...
Posted On 20 Aug 2022
, By
off

6 reasons why it makes sense to outsource SEO

Although brands can be successful by taking SEO in-house, there are several benefits to outsourcing SEO. Your goal is to find the best way to move SEO forward – and have it be profitable for your company or organization. Your options: Outsource your SEO. Keep your SEO in-house....
Posted On 19 Aug 2022
, By
off

Webinar: Google Performance Max strategies

Learn best practices for building campaigns that deliver. Starting July 1st, Google is set to begin migrating Google Shopping campaigns to Google Performance Max campaigns. To prepare, join us to learn how Performance Max will change the way you advertise online and get the...
Posted On 18 Aug 2022
, By
off

The White House wants us to use Schema for COVID-19 announcements

Private sector businesses are also urged to use the new “SpecialAnnouncement” and “eventAttendanceMode” tags when appropriate. The White House and other federal agencies are coordinating with Schema.org to promote visibility for coronavirus-related information on search engines,...
Posted On 10 Aug 2022
, By
off

The return of retail stores: If you reopen will they come?

Surveys say consumers will be cautious, but foot traffic from Georgia suggests the novelty of offline shopping may lure some people back into stores. The news has been filled recently with images of angry protesters agitating for the “reopening” of local businesses. That’s now...
Posted On 09 Aug 2022
, By
off

Bing Partner Program expands to agencies and technology partners, rolling out to more markets

Customers that meet certain engagement criteria can become eligible for program benefits. Bing Ads is expanding the Bing Partner Program to include more benefits for more types of customers in more markets. The Bing Partner Program launched initially as a program for resellers....
Posted On 08 Aug 2022
, By
off

AdWords’ new extra headline: 7 ways to make the most of it

Google announced expanded text ads at its recent Google Performance Summit. Columnist and Googler Matt Lawson explains why the change was made and what you should do about it. Last Tuesday was a big day for AdWords. During our annual Google Performance Summit Keynote, we...
Posted On 06 Aug 2022
, By