off

YouTube is testing new search and engagement insights for Creator Studio

YouTube will now provide users with even deeper insights into what audiences are watching in relation to both your content and broadly. YouTube has unveiled some new analytics options for Creator Studio that provides more data on what your audience is interested in, based on...
Posted On 16 Sep 2022
, By
off

Yelp announces new features for services businesses, including custom search filters, a new review flow and themed ads

The new features may help Yelp differentiate itself from other reviews platforms, at least for users looking for services businesses. On Tuesday, Yelp announced new features for services businesses and the users that may be looking for them, including custom search filters, a new...
Posted On 15 Sep 2022
, By
off

Bing Featuring Black Friday Flyer Ads On Some Retailer Brand Terms

The ads showcase products on sale and link to promotional flyers hosted on Flipp.com.   Ads featuring Black Friday promotional flyers are being showcased at the top of Bing search results for retailers such as Macy’s, Home Depot and Walmart this week. The ads all link to...
Posted On 14 Sep 2022
, By
off

Did Google just hint at an authority profile?

A recent blog post from Google points to defining a paradigm on the SERP with what we now know as a core update. Occasionally, Google hits the keyboard and churns out a new post that explains what goes on behind the scenes. At times, these posts are meant to serve as general...
Posted On 13 Sep 2022
, By
off

Oracle the First Major Cloud Provider to Open Cloud Region in Mexico

Oracle has beat its larger rivals to a significant milestone, becoming the first major cloud provider to open a cloud region in Mexico. Cloud providers open data centers in various regions in an effort to improve the speeds and availability of their services to customers in those...
Posted On 12 Sep 2022
, By
off

How video SEO can boost your overall digital marketing strategy

Uncovering video opportunities to increase traffic, boost engagement, improve conversions and produce more helpful content. When we talk about creating a video strategy, people usually see it as getting found on YouTube. And for good reason – billions of users access the platform...
Posted On 10 Sep 2022
, By
off

PPC Survey: Adoption of Google Ads automation high, marketers unhappy with recommendations

A detailed new survey uncovers the most pressing issues of PPC experts as well as sentiment around the platforms and their features. PPCsurvey.com has just released a new State of PPC Global Report for 2022. It includes input from more than 500 PPC specialists from around the...
Posted On 09 Sep 2022
, By
off

Susan La Flesche Picotte Google doodle pays homage to first American Indian to earn her medical degree

Google is giving the public health advocate known as “Dr. Sue” prominent placement on their home page on what would have been her 152nd birthday. Today’s Google doodle honors Dr. Susan La Flesch Picotte on what would have been her 152nd birthday. Born on this date on...
Posted On 08 Sep 2022
, By
off

9 in 10 customers more likely to overlook a negative review if the business responds adequately, Yelp says

Half of survey respondents said they don’t trust reviews if they know the business asked customers to leave them. Nearly 9 out of 10 people (88%) are more likely to look past a negative review if they see that the business has responded and appropriately addressed the issue,...
Posted On 07 Sep 2022
, By
off

Bing search for “periodic table” returns interactive periodic table directly in results

With Bing’s latest educational resource, students have access to details for each of the elements right from the search result page. Bing is finding its way into the hearts of chemistry enthusiasts and high school students everywhere with its latest educational resource....
Posted On 06 Sep 2022
, By