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Authorities Tried Searching Mullvad VPN Headquarters, No Data Compromised

Mullvad VPN has revealed that authorities tried searching its Swedish headquarters but assures users no data was — or even could be — compromised. Mullvad VPN is one of the most trusted names in the VPN market. In addition to passing multiple independent audits, the company is...
Posted On 25 Apr 2023
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SMX East agenda is now live! Check out the SEO & SEM sessions in store for you.

Feed your obsession for SEO & SEM with actionable and proven tactics by attending Search Engine Land’s SMX East, October 24-26 in New York City. The agenda is packed with 50+ sessions and led by search marketing experts in paid search advertising, search engine optimization,...
Posted On 24 Apr 2023
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SEO vs. PPC: Differences, pros, cons & an integrated approach

Not sure whether your business would benefit more from PPC or SEO? Here’s how they fit within your larger marketing plan. SEO or PPC? Like everything in marketing, it would be great if there was a simple answer to the SEO vs. PPC question. Unfortunately, despite the human...
Posted On 22 Apr 2023
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Americans Returning to Cities as Remote Work Dwindles

As the US and world return to normal, Americans are returning to cities that saw a mass exodus during the pandemic. The US Census Bureau has released a report on the status of the American market. According to the Bureau, Americans are returning in droves to cities as companies...
Posted On 20 Apr 2023
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Morocco Poised to Become Europe’s Green Energy Source

Morocco is making a bid to become Europe’s primary source of green energy, thanks to abundant sunshine and undersea cables. Europe is racing toward its goal of transitioning to renewable energy, spurred by its efforts to end its dependence on Russian oil in the wake of that...
Posted On 19 Apr 2023
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Bing Saves, Search Bookmarking Feature, Now Public Beta

A month ago, Microsoft started testing a new search feature named Bing Saves. This feature enabled searchers to save URLs and searches to their personal Bing/Microsoft account, in order to build an index of their own saved searches. That feature seems to now be available as...
Posted On 18 Apr 2023
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Google’s Assured Open Source Software Is Now Available for Free

Google announced the general availability of its Assured Open Source Software, a service designed to help protect open source supply chains. Open source software use has risen dramatically in recent years, making it a prime target for bad actors. Supply chains are particularly...
Posted On 17 Apr 2023
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Beware the ‘Revenge Startups’

“Revenge startups” are the hottest new tech trend, as laid-off employees look to get even with the companies that let them go. According to The Wall Street Journal, many laid-off employees are founding startups that compete in the same space as the companies that laid them off....
Posted On 15 Apr 2023
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Google to sunset 4 attribution models in Ads and Analytics

First-click, linear, time decay, and position-based attribution models will all be deprecated later this year. Google will soon retire four rules-based attribution models in Google Ads and Google Analytics: First-click. Linear. Time decay. Position-based. Why we care. This will...
Posted On 14 Apr 2023
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How to create a helpful FAQ page (with 7 examples)

Answering your customers’ frequently asked questions is foundational for business websites. Follow these tips for creating a good FAQ page. What are your customers’ most frequently asked questions? What do prospective customers most want to know about your services,...
Posted On 13 Apr 2023
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