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The latest Windows 10 and Windows 11 updates are causing some PCs to display a blue screen with an “UNSUPPORTED_PROCESSOR” error. Some users reported seeing the error after installing the latest update and rebooting their system. Microsoft has investigated and determined the...

Bing has put considerable effort in the past several months into building out its deals content. First Bing introduced third party deals via its mobile website. It then created a retail-centric deals portal within Bing Shopping. More recently Microsoft added self-service group...

But aggressive government intervention in Australia threatens Google’s voluntary news licensing strategy. Google’s history with news publishers is, to say the least, complicated. The company historically has resisted paying licensing fees for news, arguing that it was...

Microsoft is pulling out all the stops and making a massive concession in an effort to win UK approval of its Activision Blizzard acquisition. In a blog post, Microsoft says it is prepared to sell the cloud gaming rights for Activision Blizzard games to rival Ubisoft, in an...

Explore user motivations, intent categories, and tactics to create SEO content that resonates and converts. Search intent describes the purpose a user has when using a search engine. This has been at the forefront of what Google has used over the years to: Tune algorithms. Shape...

Contributor Kevin Lee looks at creative synergies and the power of collaboration to increase the efficiency of branded content using PPC campaigns. Branded content and pay-per-click (PPC) aren’t ordinarily included together in the same section of a digital media plan, but there...

Ford has hired Peter Stern, Apple’s former VP of Services and Eddie Cue’s heir apparent, to oversee its own software and services efforts. Services are becoming an increasingly important element for automakers, with many turning to subscription services to boost their revenue....

LSA survey reveals important standards SMBs want from a provider that will help marketers stand out from the competition and reduce churn. Columnist Wesley Young elaborates. Small and medium-sized businesses (SMBs) get almost 24 calls a month from marketing providers looking to...

Last week, the Bing Webmaster blog published a post about how Bing handles rel=”next” and rel=”prev” attributes. On the surface, it seemed as though Bing was announcing that it now supported these tags in the same way Google does. Last September, Google announced support of the...

Updates are aimed at improving app install outcomes. Mobile usage has accelerated during COVID-19 restrictions, says Google. On Wednesday it announced a test that connects feeds to App campaigns and will expand deep linking to more ad formats, expand deep linking and provide more...