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  Twilio’s bid to become the go-to platform for all of a business’s external communication needs took a big step ahead today. The company said that it has closed its acquisition of email specialist SendGrid. First announced four months ago, Twilio today said the all-stock...

There are many investors who have very low or zero tax liability and therefore they skip filing their income tax return. Then, there are investors who do not file their returns for years and only when something urgent comes up which requires their last few years of ITR, they go...

American Airlines and Apple Music have closed a dealthat would give passengers access to the full library of Apple Music songs on AA flights. Apple Music’s more than 50 million songs will be available on any domestic American Airlines flight equipped with Viasat satellite wifi at...

Content marketing is reshaping ecommerce for companies large and small. That’s because marketing is about trust first and foremost and marketers are realizing that quality content builds trust quicker than traditional advertising. Tim Turner Forman of a new startup called Th...

For my awareness campaigns, I’ve always implemented custom audiences first for my clients. No matter what size their budgets, it’s important to try to capitalize on our target audience first before broadening our reach. Custom affinity audiences used to be my go-to for YouTube...

OTT is increasingly being tested by advertisers as more inventory becomes available, says Nicole Whitesel, SVP of Enterprise Strategy at Publicis Media. “In the past, OTT was seen as a nascent channel with limited reach,” said Whitesel. “I think now you’re seeing a lot more...

IBM Resilient CTO and security guru Bruce Schneier takes a look at the security risks of the Internet of Things in his latest video. He brings up an interesting and rather disconcerting point, IoT devices tend to do critical things like turn on and off power or drive your car, so...

Autonomous is an enormous technology, says Uber CEO Dara Khosrowshahi. Following the unfortunate accident that happened last year in Arizona, Uber took a retreat from autonomous vehicles. However, Uber has taken that time to rebuild how they are building that product. “It will...

Hundreds of IRS workers are skipping work during the partial government shutdown, taking advantage of a part of their union contract that allows them to miss work if a shutdown causes them “hardship,” while other employees are bowing out of work in a coordinated...

There will be real-time enterprise solutions based on 5G, says Verizon CEO Hans Vestberg. He predicts that this is a way to transform an enterprise. Vestberg also says that 5G will continue to aggressively roll out this year and that there will be a Motorola and Samsung 5G phone...