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After years of impressive growth, the U.S. solar industry continues to shrink under President Trump. The Solar Foundation on Tuesday released the National Solar Jobs Census, its annual report on the industry. For the second straight year, the findings were discouraging. According...

AT&T CEO Randall Stephenson defended AT&T’s aggressive 5G E marketing following the filing of a lawsuit by Sprint. During the recent Consumer Electronics Show in Las Vegas, some of their competitors criticized them, saying AT&T is “slapping 5G stickers” on upgraded 4G...

Here are some ways you can get automation to play nice and to drive your KPIs in a controlled and accountable way. Learn how to automate yourself to success in PPC. Since the main purpose of Paid Search (like all marketing) is to communicate and persuade humans to choose a...

More than 20 questions to ask location-intelligence companies. This is the first installment of my new Search Engine Land column, “On Location.” It will focus on local SEO, location-based marketing, location intelligence, relevant consumer behavior trends and online-to-offline...

If you’re craving a truly different sound with which to slay the crew this weekend, look no further than System Beeps, a new album by shiru8bit — though you may have to drag your old 486 out of storage to play it. Yes, this album runs in MS-DOS and its music is produced entirely...

Google Ads is an expensive game if you get it wrong. So, we figure you’re doing what you can to measure the performance of your campaigns. But just how are you doing that? Our best guess is you’re using your own historical data to measure your success. Of course, the inbuilt...

The current patterns of the southwestern Indian Ocean as seen by the SeaWiFS satellite. Along with nutrients from the volcanic island soils and runoff of seabird and seal guano from rain, we see high chlorophyll and phytoplankton concentrations, which tint the water green in...

A new survey from BrightLocal offers a window into the state of agencies doing local SEO. The survey polled roughly 650 digital agencies, SEO freelancers and in-house marketers from small businesses and enterprises. The results overall describe a market segment that faces...

Pages need to be optimized, linkable and have search opportunity to grow. Andrew Dennis on January 30, 2019 at 10:04 am MORE Spoiler alert: SEO works. Strategic, targeted SEO can drive huge results for the right pages. Of course, the catch here is that you need the “right” pages...

Bird’s electric scooters were on full display at the Upfront Summit in Malibu last week, a two-day event that brings together the likes of Hollywood, Silicon Valley and Washington, DC’s elite. Not only were a dozen or so brand spanking new scooters available to ride throughout...