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Bing Ads multiple language targeting: What you need to know

There are important nuances to ensuring your ads reach users in the languages they understand. Bing Ads has issued additional guidance for advertisers that want to target multi-lingual users who may search in multiple languages. Why you should care. Multiple language targeting at...
Posted On 09 Sep 2019
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The Sharing Economy Creates Opportunities To Buy Happiness

Minimalism has transitioned from a trend into a lifestyle, proving it unnecessary to own the things you desire to use to be happy. Although the sharing economy is still in its beginning stages, it provides resources that have helped millions of Americans live to their fullest...
Posted On 07 Sep 2019
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Learn techniques to leverage customer reviews into search best practices.

Customer ratings and reviews have become a critical brand marketing tool. In fact, 88% of consumers now trust online reviews as much as personal recommendations, and 95% say that online reviews influence their buying decisions. But how do you turn customer reviews into customer...
Posted On 05 Sep 2019
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Bitcoin is Bad, Blockchain Is Revolutionizing, Says VMware CEO

“Bitcoin as its implemented and implementation of blockchain and distributed ledger I assert is bad,” says VMware CEO Pat Gelsinger. “Its purpose is almost all illicit and it’s an environmental crisis. This is a terrible implementation of blockchain. I’m not saying that...
Posted On 03 Sep 2019
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Huge Wave Of Digital Transformation, Says Salesforce CEO

“There’s a huge wave of digital transformation,” says Salesforce co-CEO Keith Block. “A lot of these different technologies are coming together. I have the opportunity and Mark has the opportunity to go around the world and talk to a lot of other CEOs. There’s just this huge...
Posted On 27 Aug 2019
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Google rolls out maximize conversion value smart bidding strategy

It is now available in all Search campaigns. The newest smart bidding strategy in Google Ads’ lineup, maximize conversion value, is now available in all Search campaigns. First announced at Google Marketing Live (GML) in May, maximize conversion value aims to optimize for the...
Posted On 26 Aug 2019
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Imagine If IT Had One Tool To Fix Anything

“Imagine if IT had one tool to fix anything,” says the Chief Creatologist at Dell Technologies Joe Batista. “That’s nirvana. That’s not reality, because I have tool fatigue. I need to get to that simplicity. That’s public enemy number one for us. Now, today, with the influx of...
Posted On 26 Aug 2019
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Quick wins for Magento SEO

Whether you’re migrating your existing online store or starting a new one, Magento is considered the ecommerce platform. In this post we are going to dive into SEO best practices to follow, looking at technical considerations and touching on content strategy. We will...
Posted On 21 Aug 2019
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Zebra Tech Tracking Technology Integrating Deep Into Sports and Business

“We’ve learned this past year that the tracking system we have with the NFL is actually considered to be the best by the broadcasters, coaches, and the fans,” says Zebra Technologies CEO Anders Gustafsson. “Our type of technology works particularly well with football but it would...
Posted On 20 Aug 2019
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Intel CEO: I Was Blown Away By Mobileye’s Autonomous Driving Technology

“I went back to Israel a few weeks ago and I was blown away by how fast and how quickly their autonomous driving technology has developed,” says Intel CEO Bob Swan in reference to Mobileye. “We went through the streets of Jerusalem. Their technology increasingly builds our...
Posted On 19 Aug 2019
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