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Google is being sued for $3 billion in the UK over allegations that YouTube tracks children, violating the UK’s privacy laws. Google has been facing ongoing scrutiny over privacy and antitrust concerns, but this latest lawsuit could be one of its most expensive. The lawsuit was...

Contributor Andy Taylor answers by sharing research that shows deploying multiple match types produces little difference between phrase and broad match options. Exact Match is widely accepted as the Cadillac of match types in paid search, and for good reason. Queries that exactly...

It’s important to keep in mind that maintaining a good online presence goes beyond search rankings. In many ways, organic search rankings are the lifeblood of the online business world. As SEO specialists know all too well, Google is famously quiet about what goes into their...

Android app update brings feature parity with iOS version, making common tasks faster and easier. In December, Bing updated its iOS app to offer a bar code scanner, in-store price comparisons, third-party app integration and other useful features. Today, it refreshed its iOS app...

“We saw very strong enterprise growth in the last quarter,” says Box CEO Aaron Levie. “We grew our number of big deals, which we measure as deals above $100,000 in transaction value, by 60 from Q1 to Q2 of this year. We’re happy about the momentum that we’re seeing in the...

The internet and search engines in particular are the top sources for information about local businesses, according to a new survey from the Pew Internet & American Life Foundation. That’s not really a surprise. But what’s interesting perhaps is how many people rely on print...

Identify under-performing products faster, see what’s popular in your industry and get more out of PPC reporting. As digital marketers, we are always looking for the next time saving idea to provide a competitive edge. Due to Covid-19, we are making this one public in the hope it...

Microsoft has unveiled a new tool designed to help fight deepfakes in real-time. ‘Deepfake’ is a term used to describe photos or video that have been altered by artificial intelligence (AI). This is in contrast to so-called ‘shallowfakes,’ or media that is altered using...

Apple has fired a shot across the bow of Dropbox, Box and others with the addition of iCloud File Sharing. Steve Jobs famously tried to buy Dropbox years before the company went public, describing the business as a “feature, not a product.” In the ensuing years, Apple has slowly...

Since it first debuted in 2011, Search Engine Land’s Periodic Table of SEO has become a globally recognized tool that search professionals have relied on to help them understand the elements essential to a winning SEO strategy. And while much of the foundation of search engine...