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Bing rolled out an update to its iPhone app late Tuesday night that features a new homepage menu, additional sharing options and improved syncing across platforms. Bing 4.1 for iPhone features a new homepage menu that’s accessible from the bottom of the app display. It offers...

Some US business categories may see their Local Search Ads disabled until they meet the new requirement. Last week Twitter user Len received an email from Google Ads notifying him that starting on June 30, some of his client’s accounts will need five reviews before being allowed...

Amazon employees are about to enjoy a new perk: being able to use their company stock to finance home purchases. According to TechCrunch, Amazon has struck a deal with Better.com to make it easier for employees to purchase a home. Under the terms of the deal, employees in...

A content strategy is a map that will lead you to profitable content. Here are five reasons why every business must have one. Does your brand have a strategy behind its content marketing? It should. Planning is integral to achieving that ever-elusive return on investment (ROI)....

Here’s the lowdown on call tracking, its role in marketing attribution, and how it can help brands succeed online. Pay-per-click (PPC) campaigns live and die by their conversion data. Call tracking allows marketers to get valuable insights on all their campaigns. However,...