Month

This update impacted English-language product reviews and overlapped with Google’s September 2022 core update. Google’s September 2022 product reviews update is now fully rolled out. Google said this update only applied to English-language product reviews. It took six days...

In a brief exchange on Twitter yesterday evening, the original Captain Kirk gave Bing a shout-out, recommending the Microsoft search engine could possibly enlighten a fellow Twitter user. William Shatner responded “I hear Google pr Bing helps with that problem” after @Andypops1...

Setting expectations early on about the duration, costs, metrics and ROI associated with SEO investments is crucial for success. SEO is a long-term play and requires patience. I’ve told this to clients and stakeholders hundreds of times during my career. After a couple of decades...

Instacart’s self-service platform, Ads Manager is getting a noticeable update. The new ad creation process has advertisers first enter an objective; either reach, engage, or maximize sales. That first initial choice informs the available options and recommendations made...

In the ‘what could possibly go wrong?’ department, Tesla and Zoom are working together to bring video conferencing to the automaker’s vehicles. Zoom is one of the leading video conferencing platforms and became a poster child for remote and hybrid work during the pandemic. The...

Are small businesses not using email or digital advertising? The ‘Google Analytics for Local Businesses Study’ looked at 11K local businesses. BrightLocal has just released a “Google Analytics for Local Businesses Study.” It looked at “anonymous data of 11,016 local...

Michael Basilyan, Senior Program Manager from the Bing Content Quality Team, shared a nice set of details on the Bing blog about how Bing’s algorithms determine what makes for content quality. Michael Basilyan explained that content quality is a primary factor in their ranking...

This new report now shows why some pages are not being served as HTTPS. Google has added a new HTTPS report within Google Search Console that not only shows which pages are being served under HTTPS but also why the pages not being served under HTTPS are having issues. “One of the...

Figuring out when and why Google indexes a specific Tweet has long been a conundrum and point of angst for many SEOs. Of course Google does index Tweets, but the methodology has seemed like a total crapshoot — until now. The good folks over at Stone Temple Consulting have...

Critical thinking. Problem-solving. Persistence. These are just three critical SEO skills. Discover 10 more here. What is the greatest skill in SEO? If you believe this tweet, it’s patience. Although patience is a great answer, I would never say there is a “greatest” SEO skill....