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HBO is aware of an issue with HBO Max running on Apple TV 4K devices and is working to address it. Many users have reported “can’t play title” errors. The issue seems to be impacting all generations of Apple TV 4K devices, especially those running tvOS 16.1. HBO’s SVP of...

“Consumers love our product because it represents purchasing power but also budgeting for them,” says Sezzle co-founder and CEO Charlie Youakim. “They feel safe with it just like they do with the debit card. We’re driving a new wedge into payments between credit and debit. I call...

It’s not often you have a vote that might create a new, independent nation. But that’s what’s happening today with Scotland. It’s such a big event that you’d think Google and Bing would be doing something special to provide election results. That’s not the case. Both search...

The cross-channel reporting is designed to help retailers and brands better understand and optimize ad performance across campaign types. New Google Ads retail category reporting allows retailers to see product category performance across Search and Shopping campaigns. The...

T-Mobile may be preparing to expand its Home Internet service, this time in the form of a major fiber investment. T-Mobile is already known for its 5G Home Internet, an internet services that uses its wireless network to serve homes in remote locations. According to a new report...

Yes, device segmentation is still possible in Google Ads. It plays a significant role in your PPC campaigns – greater than SKAGs ever will. Ever since bidding by device uniquely became available (sometime between 2005–2011), I’ve been an avid advocate of separating PPC campaigns...

In Part 6 of our series, we detail the process behind crafting pillar pages for MarTech to better organize our topical coverage. Messy SEO is a column covering the nitty-gritty, unpolished tasks involved in the auditing, planning, and optimization of websites, using MarTech’s new...

Microsoft and Nvidia are teaming up to build a cloud-based supercomputer with a focus on artificial intelligence (AI). Nvidia chips are staples in AI development, with GPUs offering a number of performance benefits over traditional CPUs. Microsoft and Nvidia are collaborating to...

Monitor and create a triage for how you’ll handle questionable UGC content including reviews, photos and Q&A forums with incorrect information about your business. Undoubtedly, the rise of user generated content (UGC) is one of the most compelling phenomena of the digital...

Bing Ads has already announced the switch to include close variants on Exact Match and Broad Match Modifier keywords. Now Phrase Match keywords will also get the close variants treatment. With close variants, ads trigger on search queries that closely resemble the keyword —...