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There’s more to algorithms than Google. Learn about advances in machine learning, how they’re used today, and what’s in it for you. When many of us think of algorithms and machine learning models, we think of Google. And really, who can blame us? We’re...

Is paid search automation right for your business? Nowadays, there’s a big push to move towards automation. But is it always the right step to take? When is a manual method preferred over an automated system? In this whitepaper, Omnitail takes a look at the most common types of...

Google scored a major victory in the privacy lawsuit it is facing in California, with a judge ruling that Sundar Pichai cannot be questioned. Google is facing a legal challenge over its Chrome browser’s Incognito mode. Incognito mode is supposed to prevent Google from collecting...

Need some inspiration for the topic of your next LinkedIn post? Use these tips for a nearly endless supply of content ideas. Want to publish great content on LinkedIn? Coming up with content ideas can be a challenge. Sometimes the hardest part is coming up with the right idea. It...

High hopes for Windows 10 to deliver search volume now that Bing and Cortana are built right in. With Wednesday’s launch of Windows 10, Bing Ads General Manager David Pann has outlined the benefits advertisers should expect to reap from the ways in which search is woven into the...

Seen as a major step forward, the notice still won’t explain the reason for a Google My Business account suspension. Based on a new European law that just went into effect, Google will begin notifying businesses, globally, of local listings suspensions. Historically,...

The social media and image-sharing platform is reacting to increased e-commerce demand by launching new shopping features. This week Pinterest introduced four new merchant features to help retailers promote their stores. Product Tagging on Pins Video in Catalog Shop Tab on...

From the deprecation of broad match modified keywords to FLoC to RSAs becoming the default, PPC professionals dealt with a lot of change in 2021. George Nguyen on December 23, 2021 at 3:20 pm | Reading time: 13 minutes In 2021, PPC professionals navigated changes in keyword match...

Understanding the source types that Google displays in the SERPs helps SEOs know how viable it is to effectively rank for certain queries. SERP analysis coupled with your keyword research is a staple of any modern SEO campaign. Analyzing search intent is already a process within...

Napster has tapped former Roblox music chief for its new CEO as the company looks to reinvent itself and its brand. Napster sparked a revolution at the turn of the century, bringing online music sharing mainstream. The company was a major threat to the music industry and...