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SEOs feel content ahead of Google helpful content update

Most SEOs are taking a wait-and-see approach to the helpful content update, but many SEOs are confident their content is helpful. We’re expecting the Google helpful content update to launch this week. Does the announcement have you concerned? Aleyda Solis posted a poll o...
Posted On 19 Sep 2022
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New lawsuit targets Google over location data

Google is accused of using dark patterns to get more location data from its users and profit from better search results and Google Ads. We’re less than a month into the year, and one clear trend is emerging for Google: the search giant is in for a lot of legal and legislative...
Posted On 17 Sep 2022
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YouTube is testing new search and engagement insights for Creator Studio

YouTube will now provide users with even deeper insights into what audiences are watching in relation to both your content and broadly. YouTube has unveiled some new analytics options for Creator Studio that provides more data on what your audience is interested in, based on...
Posted On 16 Sep 2022
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Yelp announces new features for services businesses, including custom search filters, a new review flow and themed ads

The new features may help Yelp differentiate itself from other reviews platforms, at least for users looking for services businesses. On Tuesday, Yelp announced new features for services businesses and the users that may be looking for them, including custom search filters, a new...
Posted On 15 Sep 2022
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Bing Featuring Black Friday Flyer Ads On Some Retailer Brand Terms

The ads showcase products on sale and link to promotional flyers hosted on Flipp.com.   Ads featuring Black Friday promotional flyers are being showcased at the top of Bing search results for retailers such as Macy’s, Home Depot and Walmart this week. The ads all link to...
Posted On 14 Sep 2022
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Did Google just hint at an authority profile?

A recent blog post from Google points to defining a paradigm on the SERP with what we now know as a core update. Occasionally, Google hits the keyboard and churns out a new post that explains what goes on behind the scenes. At times, these posts are meant to serve as general...
Posted On 13 Sep 2022
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Oracle the First Major Cloud Provider to Open Cloud Region in Mexico

Oracle has beat its larger rivals to a significant milestone, becoming the first major cloud provider to open a cloud region in Mexico. Cloud providers open data centers in various regions in an effort to improve the speeds and availability of their services to customers in those...
Posted On 12 Sep 2022
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How video SEO can boost your overall digital marketing strategy

Uncovering video opportunities to increase traffic, boost engagement, improve conversions and produce more helpful content. When we talk about creating a video strategy, people usually see it as getting found on YouTube. And for good reason – billions of users access the platform...
Posted On 10 Sep 2022
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PPC Survey: Adoption of Google Ads automation high, marketers unhappy with recommendations

A detailed new survey uncovers the most pressing issues of PPC experts as well as sentiment around the platforms and their features. PPCsurvey.com has just released a new State of PPC Global Report for 2022. It includes input from more than 500 PPC specialists from around the...
Posted On 09 Sep 2022
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Susan La Flesche Picotte Google doodle pays homage to first American Indian to earn her medical degree

Google is giving the public health advocate known as “Dr. Sue” prominent placement on their home page on what would have been her 152nd birthday. Today’s Google doodle honors Dr. Susan La Flesch Picotte on what would have been her 152nd birthday. Born on this date on...
Posted On 08 Sep 2022
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