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We expected this to roll out in 2020 but that seems unlikely now. Google’s Danny Sullivan has confirmed with us that Google has not yet rolled out passage indexing. Initially we expected, based on the original announcement, that Google would roll out passage indexing by the end...

It’s happened 10 years in a row. SMX Advanced sells out weeks before the conference begins. Then we hear from people who planned to attend and are disappointed there are no spots left. Act now and avoid the heartbreak! Register this week and you’ll save $400 off on-site rates....

Understanding what you can learn from your competitor’s backlinks and what to avoid Competitive backlink research is one of the first steps in either building your own link-building strategy or figuring out what it takes to achieve your competitors’ organic rankings. Links...

Get more control over Smart Bidding and max out ROI with value-based bidding. If you’re looking for ways to modernize your PPC optimization, you’ve probably come across value-based bidding (VBB). This technique revolves around teaching AI systems at Google and Microsoft what...

Volkswagen CEO Herbert Diess is now admitting his goal of toppling Tesla as the world’s number one electric vehicle (EV) automaker by 2025 may be a bit ambitious. Diess had previously committed Volkswagen to becoming the world’s number one EV automaker by 2025, counting on the...

Happy Father’s Day to all our dad readers! Today is Father’s Day in the United States and many other countries, and Google’s special Doodle has handprints and dinosaurs in the Google logo colors. The logo represents both the Google logo itself and a cute and fun design for...

Bing is updating its weapon policy to include recreational guns and certain accessories.. Bing is expanding the scope of its policy prohibiting certain weapons-related advertising. As of July 1, 2018, Bing will no longer allow ads for BB guns, paintball guns, air rifles or parts...

Google will not use any of the legacy rules in the tool, so make sure to watch your site’s SEO health over the next days and weeks. Google today has turned off support for the URL parameter tool within Google Search Console. Google did notify us just about a month ago that...

One of the staggering facts in Facebook’s public filing last month was that 50% of their traffic is driven by mobile devices. That’s about 5x more than the average website. Perhaps even more staggering: the growth rate of their mobile traffic actually exceeded their US growth...

The demise of third-party cookies brings the opportunity to close the gap in consumer insights. With the recent acceleration of e-commerce, digitally native brands are getting smarter by using more technology to better understand their consumers. Yet, established brands across...