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Big data analytics is expected to grow to more than $100 billion by 2027 as companies become more reliant on data. Big data has become big business, with companies of all sizes relying on the data they collect to tailor their services and gain a competitive advantage. As large as...

By the end of the year, advertisers can expect to pay the full amount of their bid instead of the second-highest bid. Google will move AdSense from a second-price auction model to a first-price auction by the end of 2021, the company announced Thursday. There is no action for...

Customer reviews aren’t just for show. At SMX Next, Kyra Sammis explains how marketers can use reviews to improve SEO. Customer reviews aren’t just trust signals for your customers — they can also provide potential SEO ranking boosts when used effectively. “They [reviews]...

Foldable phones may be all the rage, but Apple is still not convinced they’re the future. Despite that, one notable holdout is Apple. According to leaker Dylandkt, Apple is testing multiple foldable designs, but remains unconvinced about the future of the market. Numerous...

“Consumers love our product because it represents purchasing power but also budgeting for them,” says Sezzle co-founder and CEO Charlie Youakim. “They feel safe with it just like they do with the debit card. We’re driving a new wedge into payments between credit and debit. I call...

Bing has released a new version of their iPhone app. This is a version 2.0 update and includes a huge array of new features. You can download the app by clicking here. Those features include: Quickly find the perfect restaurant based on your price range, cuisine, atmosphere, or...

After years of testing, Google now launched the featured snippet to web page highlight feature. For the past couple of years Google has tested highlighting content on a web page based on clicking on a featured snippet from the Google search results. This was being tested bot...

Microsoft has rolled out end-to-end encryption (E2EE) to one-to-one calls in Microsoft Teams. E2EE is considered the gold standard for messaging and communication, as it encrypts the messages so that only the sender and recipient can view them. Not even the service provider can...

If you’re missing data, make sure to inform your clients and update your reporting to reflect the glitch. “We’re currently experiencing longer than usual delays in the Search Console performance report. This only affects reporting, not crawling, indexing, or ranking of...

Plus, PPC targeting tactics for every stage of the funnel Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get it...