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Global Privacy Control group aims to succeed where ‘do not track’ failed

Initiative faces the challenge of gaining publisher and consumer adoption. A group of companies that includes Mozilla (Firefox) and DuckDuckGo launched a privacy initiative called Global Privacy Control (GPC). A new browser specification, it’s intended to simplify and expedite...
Posted On 18 Oct 2021
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Bing Revamps Their Webmaster Tools & Launches Partial Yahoo Site Explorer Replacement

Today at SMX Advanced, Bing has launched a revamped version of their webmaster tools product, with a new user interface and improved features. Much of the changes are just sprucing up existing data (showing better summaries/dashboards and the like), but of particular interest to...
Posted On 16 Oct 2021
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Google updated guidelines to say spam reports are not for manual actions

Google only uses spam reports to improve its spam prevention algorithms. Gary Illyes of Google announced on the Google webmaster blog this morning that it wanted to clarify that spam reports are only to improve Google’s spam detection algorithms. Google removed any mention of...
Posted On 15 Oct 2021
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Apple Will Allow ‘Reader’ Apps to Have In-App Links to Their Websites

Apple is further loosing its App Store restrictions, allowing “reader” apps to have in-app links to a website for alternative payment methods. Apple has traditionally maintained an iron grip on the App Store, forcing developers to use its payment system, netting it 30% of all...
Posted On 14 Oct 2021
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The importance of understanding intent for SEO

Search engines are getting more sophisticated at measuring how well a page matches intent so here are some tips on how to build a better strategy for it. Search is an exciting, ever-changing channel. Algorithm updates from Google, innovations in the way we search (mobile, voice...
Posted On 13 Oct 2021
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Killer paid search tactics that every marketer needs to know

In this webinar, learn how to turn more high-intent searchers into inbound calls that accelerate your customer acquisition. Paid search is an efficient and cost-effective way to drive more high-intent customers to your business. If you get it right, you can drive high-value...
Posted On 12 Oct 2021
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Automaker Opel Closing Factory Till 2022 Over Semiconductor Shortage

Automaker Opel is closing its Eisenach plant in Germany for the rest of the year as a result of the semiconductor shortage. The semiconductor industry is struggling to meet demand, impacting a range of industries. The automotive industry has been hit especially hard, with...
Posted On 11 Oct 2021
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T-Mobile Lowering 5G Home Internet Price by $10 to $50

T-Mobile is making its 5G Home Internet even better, lowering the price from $60 a month to $50. T-Mobile Home Internet is the company’s competitor to broadband and satellite internet. Users receive a modem/router gateway that relies on T-Mobile’s 5G and/or 4G towers to provide...
Posted On 09 Oct 2021
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Bing Webmaster Tools Reports Adds Percentage Changes

Bing has added percent changes, deltas, to some of the various reports within Bing Webmaster Tools. The percent changes show the difference from the period selected to the same time period before that. So if you selected the past 30-days, Bing will show the percent change from...
Posted On 08 Oct 2021
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Google Rich Results Test tool now out of beta

Google is deprecating the old Structured Data Testing Tool. Google announced that it has removed the beta label from the Rich Results Test tool. The tool now “fully supports all Google Search rich result features.” Deprecating Structured Data Testing Tool. With that, Google said...
Posted On 07 Oct 2021
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