10 AdWords copywriting hacks

The holiday season is quickly approaching, and competition for ad clicks gets more competitive each day leading up to Black Friday. Even the most seasoned advertisers know that small improvements to ad copy can make a big difference in performance. In this new guide, LXRGuide shares their original research that shows how to supercharge your […]

The holiday season is quickly approaching, and competition for ad clicks gets more competitive each day leading up to Black Friday. Even the most seasoned advertisers know that small improvements to ad copy can make a big difference in performance.

In this new guide, LXRGuide shares their original research that shows how to supercharge your PPC ad copy with a few simple hacks.

With this guide, you’ll discover:

• how different punctuation affects click-through rates.
• which AdWords extensions give you the most bang for your buck.
• what edits you should make to headlines, copy and URLs.