Did Facebook find a way to deal with fake news?

There’s been extensive discussion during the past weeks about Facebook’s fake stories and whether they have contributed to the results of the US elections. Mark Zuckerberg has decided to address this issue and announce Facebook’s future plans.  There is a great controversy...
Posted On 15 May 2019
, By

Local SEO for enterprises: Optimizing for the Local 3-Pack

Fifteen years ago, if a customer needed a hammer, they’d probably get out a phone book, look up “Hardware Store,” choose the hardware store closest to their house, drive there, go inside, and ask the clerk “Do you sell hammers?” If they happened to be out of hammers, the clerk...
Posted On 14 May 2019
, By

Google Ads store visits, store sales reporting data partially corrected

Google says it is making progress, but there are still days for which reporting is inaccurate. Another update in the Google Ads reporting bug saga that started on May 2. There’s progress on the store visits and store sales data inaccuracies. The latest update. Store sales and...
Posted On 13 May 2019
, By
off

Should You Market Your Business at a Trade Show? Here’s What You Need to Consider

The trade show business has been steadily rising the past few years and is projected to keep doing well. These events provide companies with a platform wherein they can launch new products, showcase goods, and network. But like any business opportunities, one has to carefully...
Posted On 13 May 2019
, By

We’re Trying to Build the Amazon Prime of Rental, Says Rent the Runway CEO

“You will see the continuous expansion over the next year into many different categories,” says Rent the Runway CEO Jennifer Hyman. The company just raised additional funds at a $1 billion valuation. “Anything that you do not use every single day, we want to make it fiscally...
Posted On 11 May 2019
, By

AT&T CEO Slaps Down 5G Criticism by Verizon and T-Mobile

AT&T CEO John Donovan slapped down recent 5G criticism by Verizon and T-Mobile at the Consumer Electronics Show in Las Vegas. Those companies and some others have criticized them saying AT&T is “slapping 5G stickers” on upgraded 4G phones. They say it is misleading and...
Posted On 10 May 2019
, By
off

PPC toolkit expands with Bing Ads Scripts’ cross-account operations

Bing Ads announced they now have scripts which can automate tedious and repetitive work just like advertisers have been doing with Google Ads Scripts. And it’s even possible to paste scripts from Google into Bing Ads where the system will automatically change the code as needed...
Posted On 10 May 2019
, By

The evolution of SEO and the shift from point solutions to platform

In the practice of SEO, as in life, the only constant is “change.” Even the pace of change in SEO is changing. It’s accelerating as results grow ever richer and more personalized, search engines more numerous and specialized, and searchers increasingly expect to be able to summon...
Posted On 09 May 2019
, By

Google Assistant moves from the cloud to the phone, now 10X faster

The faster Assistant will be available on Pixel phones ‘later this year’ and could become a major competitive advantage. Google’s Assistant is on a billion devices. Google sees it as a kind of connective tissue in its growing device ecosystem, from smartphones to the...
Posted On 08 May 2019
, By

Connect with fellow search marketers at SMX Advanced

Join us June 3-5 in Seattle for invaluable networking events designed by search marketers for search marketers. Advanced search marketers are always seeking fresh ways to boost conversions, drive revenue, and maximize awareness. Sometimes, the most creative solutions emerge from...
Posted On 07 May 2019
, By