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Structuring paid search campaigns: Segmentation vs. aggregation

My Client Center In most situations, it can actually be ideal to have one account. The benefits to one account are ease of management and the aggregation of data for ease of reporting. Campaign structure A buttoned-up account structure probably won’t make or break performance....
Posted On 10 Aug 2018
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Echo Show Highlights Amazon’s Dominance in Home AI Technology

Amazon further distanced itself from Google with the launch of Echo Show, a voice-activated home smart assistant with a 7-inch touchscreen display. With the 7-inch screen, homeowners will be able to sing along through the lyrics on display, monitor security cameras, read shopping...
Posted On 10 Aug 2018
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