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Beyond keywords: What really matters in SEO content

Just when we thought the saying “Content is king” was gone for good, there it goes showing its sneaky little face again in the search engine optimization (SEO) world. Bearing in mind also that “Content is queen,” it appears that content is, in fact, pretty danged important — so...
Posted On 09 May 2018
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Bing Adds More Intelligent Search Features

Bing announced this week, as I covered at Search Engine Land, that they launched new intelligent search features. Here is a quick run down on those features: Bing will now aggregated facts across multiple sources for a given topic:   A new mouse hover-over definitions...
Posted On 03 May 2018
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[Report] Shopping ads are eating text ads: accounted for 60% of clicks on Google, 33% on Bing in Q1

Merkle’s Q1 2018 report shows Shopping campaigns dominate retailers’ paid search click volume.   Shopping campaigns on Google and Bing continued to fuel paid search spend in Q1 2018, according to digital agency Merkle’s latest quarterly report. Overall, search...
Posted On 02 May 2018
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