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Bing Shopping ads updates include multiple images, product status reporting & more

Multiple images will start appearing in Bing Product Ads by the end of April for advertisers that have added the image URLs to their feeds. Bing Ads announced some new features and capabilities for Bing Shopping campaigns on Tuesday. Heres’s a rundown of what’s new. Show multiple...
Posted On 28 May 2018
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Customer acquisition on social media — with your own data

At a time when the use of third-party data is under increased scrutiny, contributor Brian Handly touts the benefits of using your own. In the battle for customer acquisition, data plays an important role in marketing strategy, along with a desired product and excellent creative....
Posted On 28 May 2018
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Considering a social media management platform? Compare 18 leading vendors

With hundreds or even thousands of social media accounts to manage and millions of social conversations to monitor, social media marketing has become increasingly complicated and time-consuming. Automating social media marketing with an ESMMS platform can improve efficiency,...
Posted On 28 May 2018
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The F8 Developer Conference is over: Here’s everything Facebook announced

Facebook rolled out several features for its platform, Instagram and Messenger during the conference and gave a deep dive into all the ways it is using AI. Facebook hosted its annual F8 Conference for developers this week, with Mark Zuckerberg taking the stage on the first day....
Posted On 28 May 2018
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Instagram testing a booking & payments feature it first announced more than a year ago

For now, the feature is available to a limited set of partners and businesses on Instagram.   Instagram has started testing a new booking and payments feature that lets users book services and make direct payments to businesses directly from the app. Right now, the feature...
Posted On 28 May 2018
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Facebook lets publishers cross-post Live videos across multiple Pages & tests a rewind button

Facebook is also making it easier for teams to collaborate when shooting Live video by giving publishers a single, permanent stream key for live broadcasts. Facebook is continuing to give Pages more video features. After announcing new video metrics last week, the platform is now...
Posted On 28 May 2018
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