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Look Ma, no keywords! Phrase-free AdWords campaigns are here

Contributor Andy Taylor discusses Google’s new Local Search Ads Experiment in AdWords, which uses address and location categories in lieu of keywords to trigger relevant local results.   Some brick-and-mortar advertisers logged into accounts in late February to find...
Posted On 26 Apr 2018
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Google and HTC Team Up to Challenge Apple’s iPhone

It looks like Google is bent on diversifying its businesses as it moves further into hardware. In fact, its latest billion dollar deal suggests the company is determined to stake its claim in the smartphone market which inevitably puts it on the warpath with Apple’s iPhone....
Posted On 26 Apr 2018
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Facebook Plans to Enter Home Device Market With ‘Portal’

Facebook may have pulled the plug on its digital assistant plan, but that does not mean it’s backing out entirely from the lucrative smart device market. In fact, there are indications that the social media giant could be making a big splash this year by launching a...
Posted On 26 Apr 2018
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As Predicted, Whatsapp Launches a New App for Business Users

In recent years, WhatsApp has been trying to monetize its more than 1.3 billion users by highlighting the messaging platform’s potential use in business. Last year, the Facebook-owned messaging app hinted that its thrust towards business users by introducing verified business...
Posted On 26 Apr 2018
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Amazon is Now Worth More Than Microsoft, Becomes the World’s Third Most Valuable Company

The race in becoming the first company to reach the trillion dollar mark in terms of market capitalization is still ongoing. However, Amazon is a strong contender as its long-running market rally continues unabated. Thanks to a sharp rise in its company’s shares on Wednesday,...
Posted On 26 Apr 2018
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4 Accounting Software to Consider Using for Your Small Business in 2018

Small business owners understand how crucial it is to have a handle on their finances. Unfortunately, most small businesses can’t afford to hire a full-time accountant. However, a good accounting software makes it easier to monitor business accounts. It can also track...
Posted On 26 Apr 2018
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Facebook Increases Job Search Capabilities to 40 New Countries

Facebook users from different parts of the globe will soon be able to look and apply for a local job using the social media platform. The social media giant recently announced that its job search and application feature is being rolled out in more than 40 different countries,...
Posted On 26 Apr 2018
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eBay Plans to Add AR Features to Enhance Shopping Experience

eBay is on a quest to make shopping more interactive and enjoyable by incorporating augmented reality into the buying process. The company has even tapped the services of expert data scientist Jan Pedersen to ensure that they’re on the right track. In a bid to provide their...
Posted On 26 Apr 2018
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ZenBusiness Wants to Make it Easier for One Million Small Businesses to Get Started by 2023

Austin-based company ZenBusiness has secured $4.5 million in seed money, thanks to numerous angel investors. The startup is also embarking on the lofty goal of assisting one million businesses get started. ZenBusiness, which began operations in 2015, helps small business get off...
Posted On 26 Apr 2018
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Donald Trump Attacks Amazon on Twitter for Not Paying Enough Taxes

Donald Trump once again used social media to attack Amazon. This time, Trump accused the online retailer of being a threat to small businesses as well as “paying little or no taxes.” By now, everyone is probably aware that Trump is not really friends with Amazon as well as its...
Posted On 26 Apr 2018
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