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SearchCap: Google new video ad format, SEO checklists & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google launches Outstream Ads to boost video reach beyond YouTube Apr 18, 2018 by Greg FinnA new video ad format brings video to mobile...
Posted On 27 Apr 2018
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It’s Worse Than You Think, Facebook Exposes Millions More Users to Cambridge Analytica Data Breach

Just when you thought it couldn’t get any worse, Facebook revealed that Cambridge Analytica was able to access personal data of up to 87 million users. The figure was shockingly higher than the previous estimate of 50 million. The number was shared by the company’s...
Posted On 27 Apr 2018
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Google API Console Launched, Separate From Cloud Console

Google announced the introduction of the Google API Console to give developers a better and more streamlined experience compared to existing Cloud Console. Console.cloud.google.com will stay the same, pointing to Cloud Console, which includes all Google Cloud Platform services....
Posted On 27 Apr 2018
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Facebook Opens Live API To Let Developers Build Ability To Stream to FB Live From Any Device [F8]

At F8, Facebook announced that it is opening up the Live API, which will let developers build the ability to stream to Facebook Live from any device. As part of the announcement, which came from Mark Zuckerberg himself, a drone floated above the stage. It’s using the API to...
Posted On 27 Apr 2018
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Google+ Upgrades to a core Google Apps for Work Service

The Google Apps Team has announced on their blog that starting today, Google+ is considered a core Google Apps for Work service when used within a domain or corporate intranet. This gives Google+ the same level of technical support as their other core services such as Google...
Posted On 27 Apr 2018
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Surefire tactics to get the most value out of budget-limited campaigns

Since few people have money to burn, contributor Amy Bishop shares how to get the best return on your AdWords campaigns by understanding what is valuable and trimming wasted spend. When campaign budgets are capped, it is more important than ever to get the best performance from...
Posted On 27 Apr 2018
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